@mercyoluwagbeyi
Founder and Business Operations Lead at Mazeedah & Co, building a multi-brand ecosystem from concept.
NigeriaAt Mazeedah & Co, I lead company strategy, operating systems, product launches, and partnerships as the business grows from concept into a multi-brand ecosystem.
At MyBalance, I drive customer acquisition and strategic partnerships, including field growth strategy that acquired 1,000+ fintech users. My work has also included managing financial operations exceeding 100M monthly, improving operational efficiency by 21%, and supporting expansion to 50+ strategic partnerships.
Work history, roles, and key accomplishments
Mazeedah & Co
Jan 2026 - Present (9 months)
Lead company strategy, operating systems, product launches, partnerships, business planning, SOP development, customer growth and team coordination.
MyBalance
Oct 2024 - Present (2 years)
Drive customer acquisition, institutional outreach, lead funnel design, event marketing, partnership development and founder-led growth initiatives.
Longboard Asset Management
Improved reporting, expanded operational bandwidth, managed 3,000+ broker records and partnered with executive leadership using advanced Excel and analytics.
RIIM Foods
Managed executive operations, procurement, travel, reporting, vendor negotiations and strategic projects.
General Industrial Supplies & Services
Managed monthly transactions exceeding 100M, modernized documentation and improved financial accuracy.
Degrees, certifications, and relevant coursework
LinkedIn Learning Courses, Excel, SQL, Project Management, Finance, AI
Completed courses on LinkedIn Learning covering Excel, SQL, Project Management, Finance, and AI.
Mini MBA, Business Administration
Completed a Mini MBA program, gaining foundational business administration knowledge.
LinkedIn Learning Certificate, Business and Technology
Completed LinkedIn Learning courses in Excel, SQL, Project Management, Finance, and AI.
McKinsey Forward, Business and Leadership
Completed the McKinsey Forward program, focusing on practical business and leadership skills.
Virtual Assistant, Virtual Assistance
Completed the ALX Virtual Assistant program, developing skills in administrative support and virtual assistance.
Bachelor of Library and Information Studies, Library and Information Studies
Earned a Bachelor of Library and Information Studies (BLIS) from the University of Ibadan.
Google Professional Certificate, Professional Development
Earned a Google Professional Certificate, demonstrating proficiency in a professional field.
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