Open to opportunities

Maxime CULIERE

@maximeculiere

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Data-focused strategy and digital consultant driving insights and measurable business impact.

France

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What I'm looking for

I seek a role where I can turn data into strategic decisions, work cross-functionally with product and marketing, and grow in analytics and digital strategy within an impact-driven, collaborative team.

I am a strategy and digital business professional with strong data analytics experience, blending consultancy, marketing analytics, and product-focused reporting to inform executive decisions. I have delivered Power BI dashboards connected to cloud data, implemented SEO and GA4 optimizations that grew organic traffic, and automated ETL/reporting processes to improve accuracy and efficiency.

My achievements include top awards in sustainability and customer-engagement competitions, leading client projects with Capgemini Invent, and founding a student sustainability initiative that mobilized 200+ participants and secured corporate partnerships. I bring a pragmatic, results-oriented approach and a passion for translating data into strategic actions.

Experience

Work history, roles, and key accomplishments

Data Consultant

Capgemini Invent

Feb 2024 - Jul 2024 (5 months)

Built competitive 'wargame' simulations and Power BI dashboards to support executive decision-making for retail and luxury clients, improving KPI visibility and anomaly detection across sales, margin, regions, and inventory.

Power BI Google Cloud Platform Excel)Data Visualization KPIs Competitive Analysis Dashboarding

Digital Marketing Intern

Various Eateries

Feb 2023 - Jul 2023 (5 months)

Implemented SEO and analytics-driven content strategies that grew organic traffic by 25% and increased reservations, and automated reporting with GA4 and Hotjar to save 8 hours/week.

SEO GA4 Hotjar Content Strategy Analytics SEMrush CRO

Data Analyst Intern

Virbac

Jun 2021 - Aug 2021 (2 months)

Consolidated and cleaned Google Analytics and CRM data to reduce reporting errors by 25% and improve data accuracy by 15%, and automated ETL processes to streamline workflows.

Data Cleaning Google Analytics CRM ETL SQL (Implicit)Reporting Customer Segmentation Funnel Analysis

Education

Degrees, certifications, and relevant coursework

ESCP Business School

Master’s Degree, Strategy & Digital Business

2024 -

Grade: 3.9/4.0 (Top 10%)

Activities and societies: Partner Program with Bain & Company; case competitions and hackathons; TEDx speaker.

Master’s Degree in Strategy & Digital Business with a 3.9/4.0 GPA and participation in a Bain & Company partner AI strategy project; multiple competition awards including 1st place in Sustainability Challenge and Project Z Connect.

EDHEC Business School

Bachelor of Business Administration, Business Administration

2020 - 2024

Activities and societies: Business Game competition (2nd place).

Bachelor of Business Administration with a thesis on optimizing sales strategies in the era of big data and placement in a business game competition (2nd of 83 teams).