At Nike, I manage merchandising operations across Chile, Perú, Bolivia and Ecuador, including complete purchase seasons for licensed categories. I work with Product Managers, commercial teams and Marketing on account and channel segmentation, product launches and regional distribution plans.
As Pricing Analyst Andina, I led pricing for Chile and maintained price master data in SAP. Earlier, I co-founded Sentier, where I managed retail operations and finances, implemented Bsale inventory software, and helped the store reach average annual revenue above CLP 200 million.

