Massiel Richards
@massielrichards
Event director, content creator, and partnership builder blending events, branding, and social strategy.
United StatesWhat I'm looking for
I am an event director and founder with 3+ years in hospitality, nearly 2 years in event planning, and 8+ years as a content creator. I design and execute integrated marketing campaigns, lead influencer and brand partnerships, and manage end-to-end project lifecycles to deliver high-attendance, high-engagement events.
I also bring hands-on technical and design experience as a Revit/CAD designer, optimizing building plans and saving costs across multi-state projects. I combine creative storytelling, digital marketing expertise, and partnership management to create memorable experiences both online and offline.
Experience
Work history, roles, and key accomplishments
Event Director / Founder
The Feminine Project
Jan 2023 - Present (3 years 5 months)
Founded and directed events focused on women’s growth, delivering integrated marketing campaigns that achieved 89% attendance (13% above industry average) and grew multicultural audience engagement by 60%. Secured 8+ brand partnerships and managed end-to-end event execution including vendor coordination and influencer strategies.
Revit/CAD Designer
Apex Technology
Jan 2024 - Jan 2025 (1 year)
Developed custom Revit/CAD designs for building projects across 23 states with budgets of $1M–$80M, improving design accuracy and project efficiency and saving over $20,000 per project. Implemented strategic solutions to optimize building plans and quality control.
Content Creator / Collaborator
Independent
Jan 2015 - Jan 2025 (10 years)
Produced cross-platform content (YouTube, TikTok, Instagram) growing channels to 220K TikTok followers and videos exceeding 2M views; scaled a YouTube channel to 700 subscribers in its first week. Partnered with brands like L’Oréal, TEMU, and Good Molecules to drive visibility and engagement.
Education
Degrees, certifications, and relevant coursework
Coursera Project
Visual Storytelling
2023 - 2023
Completed a Visual Storytelling project focused on practical skills for content creation and partnership management.
Universidad Rafael Belloso Chacín
Mass Communications
2017 - 2021
Completed studies in mass communications with a focus on marketing and public relations, emphasizing digital marketing and content strategy.
Availability
Location
United StatesAuthorized to work in
Job categories
Skills
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