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Maryam MaherMM
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Maryam Maher

@maryammaher

Award-winning Public Relations and Marketing Specialist with global experience.

Iraq
Message

What I'm looking for

I seek a dynamic role that fosters creativity and strategic impact in communications.

I am an award-winning Public Relations, Marketing, and Strategic Communications Specialist with over seven years of experience working with international organizations, governments, and nonprofits. My career has been marked by a proven track record of leading high-impact media outreach and targeted marketing campaigns that resonate with diverse audiences. I excel in crafting compelling narratives and managing high-profile campaigns that align with organizational priorities.

At USAID, I successfully drove digital growth, reaching over 13 million Iraqis and generating more than 60 million views, significantly boosting our organic reach. As the youngest Regional Marketing Manager at the British Council, I exceeded revenue targets by 107% while managing a substantial marketing budget across multiple countries. My expertise in brand management, audience segmentation, and strategic messaging has consistently resulted in improved ROI and enhanced visibility for the organizations I represent.

Experience

Work history, roles, and key accomplishments

US
Current

Lead Development Outreach and Communications Specialist

USAID

Sep 2023 - Present (1 year 11 months)

Managed and mentored a team of three communications staff, serving as a senior communications officer to improve team dynamics and cross-agency partnerships. Drove USAID/Iraq’s digital growth, reaching 13 million Iraqis and increasing organic social media reach by 412%, resulting in the highest engagement among USAID MENA missions. Managed a $1 million communications project, drafted over 140 twee

U(
Current

Lead Development Outreach and Communications Specialist

United States Agency for International Development (USAID)

Sep 2023 - Present (1 year 11 months)

Managed and mentored a team of communications staff, serving as a senior communications officer to improve team dynamics and cross-agency partnerships. Drove USAID/Iraq’s digital growth, reaching 13 million Iraqis and increasing organic social media reach by 412%. Managed a $1 million communications project and led the development of the Five-Year Communications Strategy.

BC

Regional Marketing Manager & Cluster Lead

British Council

Aug 2022 - Apr 2023 (8 months)

Led data-driven, multi-channel strategic marketing across six countries in the MENA region, driving sales and brand equity for English language programs. Exceeded revenue targets by 107% and managed a $120,000 regional communications budget, optimizing spend for maximum ROI. Developed and launched digital-first campaigns with over 24 million reach, generating over 110,000 clicks and 5,000 product

RG

Energy Sector Translator and Communications Support

RSK Group

Jul 2022 - Feb 2023 (7 months)

Provided professional Arabic-English translations for the TotalEnergies Gas Growth Integrated Project in Iraq's oil and gas sector. Collaborated with a global team across multiple countries to facilitate fieldwork and stakeholder engagement. Delivered over 100,000 words in technical documents, survey forms, and stakeholder communication materials to aid project operations.

EM

Media & Social Media Monitor

European Union Election Observation Mission

Sep 2021 - Nov 2021 (2 months)

Contributed to the final EU Election Observation Mission media report, presenting key findings on coverage trends and media impartiality of Iraq's 2021 elections. Built and maintained a comprehensive monitoring database to track political candidates’ media and social media activity. Delivered daily and weekly reports with quantitative and qualitative media analysis, assessing transparency and comp

CA

Marketing & Content Specialist

Careem

Dec 2020 - Sep 2021 (9 months)

Led marketing initiatives that generated up to $2,000 in Gross Merchandise Value, contributing directly to transactional growth and user acquisition. Designed and executed six targeted surveys, delivering weekly insight reports that supported 80% of product development refinements. Developed and implemented quarterly and annual marketing plans, produced bilingual content, conducted market research

TS

Speechcraft Training Project Leader

Toastmasters International & The Station

Nov 2020 - Feb 2021 (3 months)

Designed and managed training programs focused on leadership, public speaking, and effective communication. Led and motivated a team of 7 trainers, guiding them in developing and delivering high-impact seminars. Organized logistics including class schedules, learning materials, venue setup, and equipment coordination.

IB

Translator

Ideas Beyond Borders

Sep 2020 - Dec 2020 (3 months)

Translated and published articles on Wikipedia covering children's rights, women’s rights, criminal law, and other social and legal topics. Enabled Arabic-speaking audiences to access high-quality scientific, political, and educational content by localizing complex texts for public knowledge platforms. Delivered precise translations for business, government, and cultural materials, ensuring lingui

AF

Public Relations and Social Media Assistant

Al Mortaqa for Development Foundation

Jan 2018 - Nov 2019 (1 year 10 months)

Led communications and media strategies for events with international organizations, increasing visibility and engagement through targeted campaigns and public relations planning. Created monthly and annual social media strategies, resulting in a 50% boost in engagement and content reach. Planned and managed high-level events, securing media coverage, drafting press materials, and coordinating log

BC

Regional Marketing Manager & Cluster Lead

British Council

Aug 2022 - Present (3 years)

Led data-driven, multi-channel strategic marketing across six countries, driving sales and brand equity for UK Government’s English language programs. Exceeded revenue targets by 107% and managed a $120,000 regional communications budget. Developed and launched digital-first campaigns with 24M+ reach, generating 5,000+ product payments with optimized cost-per-payment.

RG

Energy Sector Translator and Communications Support

RSK Group

Jul 2022 - Present (3 years 1 month)

Provided professional Arabic-English translations for the TotalEnergies Gas Growth Integrated Project in Iraq, supporting critical activities in the oil and gas sector. Collaborated with a global team across multiple countries to facilitate fieldwork and stakeholder engagement. Delivered over 100,000 words in technical documents, survey forms, and stakeholder communication materials.

EM

Media & Social Media Monitor

European Union Election Observation Mission

Sep 2021 - Present (3 years 11 months)

Contributed to the final EU Election Observation Mission media report, presenting key findings on coverage trends and media impartiality. Built and maintained a comprehensive monitoring database to track political candidates’ media appearances and social media activity. Delivered daily and weekly reports with quantitative and qualitative media analysis.

CA

Marketing & Content Specialist

Careem

Dec 2020 - Present (4 years 8 months)

Led marketing initiatives that generated up to $2,000 in Gross Merchandise Value, contributing directly to transactional growth and user acquisition. Designed and executed six targeted surveys, delivering weekly insight reports that supported 80% of product development refinements. Managed social media content creation and scheduling, and led influencer marketing campaigns with high-profile Iraqi

TS

Speechcraft Training Project Leader

Toastmasters International & The Station

Nov 2020 - Present (4 years 9 months)

Designed and managed training programs focused on leadership, public speaking, and effective communication. Led and motivated a team of 7 trainers, guiding them in developing and delivering high-impact seminars. Organized logistics including class schedules, learning materials, and venue setup.

IB

Translator

Ideas Beyond Borders

Sep 2020 - Present (4 years 11 months)

Translated and published articles on Wikipedia covering children's rights, women’s rights, and legal topics, enabling Arabic-speaking audiences to access high-quality content. Delivered precise translations for business, government, and cultural materials, ensuring linguistic accuracy and contextual fidelity. Proofread documents and contracts, correcting grammar, spelling, and syntax.

AF

Public Relations and Social Media Assistant

Al Mortaqa for Development Foundation

Jan 2018 - Present (7 years 7 months)

Led communications and media strategies for events with international organizations, increasing visibility and engagement through targeted campaigns. Created monthly and annual social media strategies, resulting in a 50% boost in engagement and content reach. Planned and managed high-level events, securing media coverage and coordinating logistics with key partners.

Education

Degrees, certifications, and relevant coursework

University of Technology logoUT

University of Technology

B.Sc., Materials Engineering – Polymers & Petrochemicals

2016 - 2020

Grade: 77% (3.2 GPA) - Ranked 5th on my class

Activities and societies: Thesis: Recycling of PVC Pipe Waste Into a Scaffold for Medical Application

Studied Materials Engineering with a specialization in Polymers & Petrochemicals. Focused on the recycling of PVC pipe waste for medical applications in the final thesis. Achieved a final grade of 77% (3.2 GPA) and ranked 5th in the class.

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Maryam Maher - Lead Development Outreach and Communications Specialist - USAID | Himalayas