vandy evan

Led a team of 4 digital and social media specialists across 10 client accounts and managed ~$20,000/month paid ad spend on Meta, Google, TikTok, and other platforms. Owned end-to-end client strategy from brief intake to campaign execution, optimization, and reporting, while improving delivery through workflow refinements.

Managed social media campaigns across UKH channels, aligning content with brand and marketing strategy. Built student personas and mapped customer journeys to improve targeting, planned monthly content calendars, managed paid campaigns, and reported progress to management.

Developed and executed university social media campaigns reflecting organizational values and goals. Researched student personas, mapped customer journeys, maintained content calendars, and created/monitored/optimized paid ads across multiple social platforms.

Built and managed social media campaigns for an authorised Mercedes-Benz dealership, maintaining premium brand standards across organic and paid channels. Ran paid performance campaigns across Meta, TikTok, LinkedIn, YouTube, and Snapchat, developed content calendars, supported integrated promotions, researched personas and purchase journeys, and delivered monthly performance reports.

Provided multi-channel customer support (phone, live chat, email, and WhatsApp) for NassPay/NassWallet/Arbela and resolved complex account issues remotely from first contact to full resolution. Coordinated across internal teams and external agents, maintained clear written communication, and submitted structured daily activity and intervention reports.

Presented and promoted services to existing and prospective customers while conducting market research to identify new opportunities. Built relationships, reached out via cold calling, and prepared reports on marketing and sales metrics.

Earned a BSc in Science of Geology from Salahaddin University (2016–2019).