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Mark HoosonMH
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Mark Hooson

@markhooson

Financial content writer at Forbes Advisor UK who covers complex financial products and edits cryptocurrency and DeFi content.

United Kingdom
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At Forbes Advisor UK, I wrote and edited financial news, features, guides, and reviews in compliance with financial promotions regulations. I covered products including mortgages, credit cards, loans, and savings.

I also served as the team's subject-matter expert and editor for cryptocurrency and decentralised finance content. I worked with SEO colleagues on content plans and optimised articles for discoverability and search strategy.

Earlier at Forbes Advisor UK, I interviewed experts, gathered news, and fact-checked content, and prepared articles for publication across content management systems including WordPress. I also syndicated content across international sites and developed editorial work for partners including the London Evening Standard.

At MoneySuperMarket.com, I created personal finance and consumer content, worked on CRM communications, and used analytics to optimise content. My earlier roles included content marketing at GBG Plc, shaping Mojo Mortgages' tone of voice, and reporting for NWN Media Ltd.

Experience

Work history, roles, and key accomplishments

Best Companies logoBC

Copywriter & Comms Creative

Best Companies

Oct 2016 - Jan 2018 (1 year 3 months)

Helped Best Companies Ltd. roll out its new brand proposition across all channels.

MoneySuperMarket logoMO

Senior Content Producer

MoneySuperMarket

Jan 2016 - Oct 2016 (9 months)

Responsible for all copy and content in the company's CRM activity, ensuring millions of emails sent each year were interesting, useful, and on-brand. Work helped drive engagement and conversion.

MoneySuperMarket logoMO

Senior Writer

MoneySuperMarket

Apr 2013 - Oct 2016 (3 years 6 months)

Created content, took responsibility for how content looks in key areas of the site, and worked closely with CRM to market it. Duties included writing, editing, proofing, and content optimisation.

MoneySuperMarket logoMO

Content Writer & Publisher

MoneySuperMarket

Jan 2012 - Apr 2013 (1 year 3 months)

Wrote personal finance, lifestyle, and consumer affairs articles, features, and guides for MoneySupermarket's news and communities pages, as well as SEO copy for the wider site and partners.

MoneySuperMarket logoMO

Search Associate

MoneySuperMarket

Jul 2010 - Dec 2011 (1 year 5 months)

Responsible for driving millions of visitors in natural search. Duties included keyword research, report building, on-page analysis, competitor analysis, off-page analysis, and social media.

NL

Reporter

NWN Media Ltd

Jun 2007 - Jul 2010 (3 years 1 month)

News reporter, feature writer, and Editorial Internet Champion at the Oswestry & Border Counties Advertizer.

Education

Degrees, certifications, and relevant coursework

University of Central Lancashire logoUL

University of Central Lancashire

BA (Hons), Journalism

2004 - 2007

Grade: 2:1

Achieved a 2:1 BA (Hons) in Journalism from the University of Central Lancashire from 2004 to 2007.

YC

Yale Sixth Form College

A-levels

2002 - 2004

Completed A-levels at Yale Sixth Form College from 2002 to 2004.

DR

Darland High School, Rossett

GCSE

1997 - 2002

Completed GCSEs at Darland High School, Rossett from 1997 to 2002.

Tech stack

Software and tools used professionally

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