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Marilia Yonekawa

@mariliayonekawa

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Experienced Senior UI/UX Designer with a passion for user-centric design.

Brazil

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What I'm looking for

I seek a collaborative environment that values innovation and user-centered design.

With over 9 years of experience as a Senior UI/UX Designer, I specialize in creating user-centric digital experiences that drive business outcomes and enhance customer satisfaction. My expertise spans the entire product lifecycle, from research and concept development to delivery and iteration. I am adept at leading cross-functional teams and managing stakeholder relationships, ensuring that project objectives align with user needs and business goals.

At Audaces, I led a design squad in R&D, applying agile methodologies and design thinking to manage over 10 projects. My leadership resulted in a remarkable 278% increase in accesses on the Audaces 360 platform following a successful rebranding initiative. I am passionate about creating accessible, innovative, and scalable digital solutions, and I continuously strive to improve practices through user research, prototyping, and usability testing.

My diverse experience includes freelance work across multiple countries, where I developed UX/UI for various platforms and collaborated on significant rebranding projects. I hold a degree in Game Design and have contributed to academic research in UX/UI, further solidifying my commitment to advancing the design field.

Experience

Work history, roles, and key accomplishments

UX/UI Leader

Audaces

Mar 2023 - May 2024 (1 year 2 months)

Led a design squad in R&D, applying agile methodologies and design thinking. Managed over 10 projects, optimized processes, and rebranded products, achieving significant increases in platform access and user engagement.

Agile User Research Interaction Design Prototyping Usability Testing Figma Sketch Adobe XD Design Thinking

Designer UX/UI

Audaces

Dec 2019 - Feb 2023 (3 years 2 months)

Designed and maintained design systems, focusing on user experiences. Developed UI kits, illustrations, and conducted user testing, contributing to significant performance improvements in web access.

Design Systems User Testing UI Design Motion Design Data Analysis Prototyping Figma Adobe XD Sketch Interaction Design

UX/UI - Graphic Designer

Freelance

Aug 2012 - Mar 2022 (9 years 7 months)

Worked with various studios globally, creating UX/UI for platforms and developing graphic assets for diverse media. Collaborated on significant rebranding projects, enhancing visual communication.

UX Design Graphic Design Branding Illustration Animation Web Design User Experience Motion Graphics Communication

Volunteer UX Designer

Ladies that UX

Jan 2021 - Jan 2021 (0 months)

Provided UX design support for community initiatives, enhancing user experiences and promoting design best practices.

UX Design Community Engagement User Research Prototyping Collaboration Communication Design Thinking Usability Testing Graphic Design Leadership

Designer UX/UI JR

Audaces

Jul 2018 - Dec 2019 (1 year 5 months)

Assisted in developing the Design System by creating mockups and wireframes. Contributed to usability testing and data analysis, leading to a significant increase in new customers.

Wireframes Usability Testing Data Analysis Design Systems Figma Adobe Creative Suite Communication Agile

Academic Research - Branding and UX/UI

Universidade do Vale do Itajaí

Mar 2017 - Mar 2018 (1 year)

Conducted research on User Interfaces and Branding, analyzing data and creating mockups. The study was presented at a seminar and published in a scientific journal.

User Research Data Analysis Branding Presentation Skills Usability Testing Communication

Game Art Teacher

Projeto Novos Talentos - SC Games

Sep 2017 - Nov 2017 (2 months)

Taught game art to children and teenagers, fostering skills in arts, programming, and robotics within the community.

Teaching Game Design Community Engagement Programming Art Direction Curriculum Development Communication Leadership Mentoring

Mobile Game Project

Cafundó Estúdio Criativo

Sep 2017 - Oct 2017 (1 month)

Created an original mobile game project utilizing advanced technologies. Designed UX/UI, developed concepts, and collaborated with a multidisciplinary team.

Game Design Unity Prototyping Programming Team Collaboration User Testing Communication

Academic Researcher - Games and UX/UI

Universidade do Vale do Itajaí

Oct 2015 - Feb 2016 (4 months)

Conducted studies on Game Design and UX/UI, producing scientific knowledge and contributing to advancements in the design field.

Game Design Data Analysis Presentation Skills Communication User Testing Infographics Research Methodology

Education

Degrees, certifications, and relevant coursework

Universidade do Vale do Itajaí

Bacharelado, Design

2015 - 2019

Conducted a study focused on User Interfaces and Branding. Performed a systematic review, analyzed qualitative and quantitative data, conducted user testing, created high-fidelity mockups, and contributed to the design field. The study was presented at a design seminar and validated by the review panel, subsequently being published in a scientific journal.