Maria Rico
@mariarico1
I lead B2B marketing strategies that grow brands, improve customer engagement, and support revenue.
United StatesWhat I'm looking for
At Flux Power, I lead strategic marketing initiatives spanning a brand identity overhaul, CRM implementation, and development of a real-time customer telematics portal. I use paid and organic strategies to strengthen customer acquisition, retention, and revenue outcomes.
I've built more than six years of B2B marketing experience across Flux Power, Efficient Industries, and independent consulting, with hands-on work in digital marketing, product marketing, SEO, social media, web design, events, and trade shows. I focus on aligning marketing with organizational vision while creating seamless, data-informed customer experiences.
Experience
Work history, roles, and key accomplishments
I lead strategic marketing initiatives that drive brand growth, customer engagement, and revenue success. I’ve spearheaded a new brand identity that aligns with our company’s vision, ensuring consistency across all channels. Through paid and organic marketing strategies, I support revenue goals while optimizing our customer acquisition and retention efforts.
Additionally, I’ve played a key role i
Worked as Marketing Manager at Efficient Industries.
Worked as Marketing Consultant at Self-employed.
Worked as Marketing Coordinator at Flux Power.
Worked as Manager at California Pizza Kitchen.
Worked as Bartender at California Pizza Kitchen.
Worked as Server at California Pizza Kitchen.
Education
Degrees, certifications, and relevant coursework
California State University San Marcos
Bachlor’s of Science, Business Administration, Management/ Entrepreneurship
2014 - 2019
California State University San Marcos
Bachelor of Science, Business Administration
2014 - 2019
Pursued a Bachelor of Science in Business Administration with a focus on Management and Entrepreneurship.
Tech stack
Software and tools used professionally
Availability
Location
United StatesAuthorized to work in
Job categories
Skills
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