At The Hershey Company, I contribute to modernizing legacy analytics by migrating workflows to Databricks and Snowflake. I migrated five high-volume processes to Databricks and two core team processes to Snowflake, supporting the retirement of Alteryx infrastructure and approximately $15M in annual licensing savings.
I also developed the SKU Lifecycle Tracker to analyze lifecycle and rationalization opportunities across 6,000+ active products and 300,000+ historical products. My work includes automated financial reporting for employees in Mexico and Power BI models and dashboards.
As a Data Analyst in The Hershey Company's Reporting COE, I developed SQL- and Python-based data assets and productionized Power BI dashboards. I migrated 23 Tableau dashboards to Power BI and developed a Retail Sales Territories Tracker covering more than 100,000 retail stores.
At NEON DOMAIN, I designed and maintained MySQL databases and developed Node.js ETL and data-mining scripts. I processed datasets with 100M+ records and structured research data for downstream analysis; earlier, at INSTITUTO TECNOLÓGICO DE SONORA (ITSON), I researched activated-carbon efficiency and related environmental regulations.
