Mariana Cavaleiro
@marianacavaleiro
I build brand identities, packaging systems, and campaigns for consumer brands.
What I'm looking for
I'm leading creative marketing and brand work at Meat Heritage, building on brand, packaging and campaign experience for clients including LIDL Portugal, Guloso, Galp, Snickers and Panidor.
Across twelve years in agencies, in-house teams and direct client work, I've directed brand identity, naming, packaging and label systems, brand governance, 360 communications, art direction and photography. My work also spans illustration, motion, social, editorial and web design.
My Festas de Lisboa sardine work was selected among the 100 best of 2015 and among EGEAC's 500 best sardines from 2014–2017.
Experience
Work history, roles, and key accomplishments
Creative Marketing & Brand Lead
Meat Heritage
Dec 2023 - Present (2 years 9 months)
Leading creative marketing and brand strategy for Meat Heritage, overseeing brand identity, packaging, and campaign development.
Education
Degrees, certifications, and relevant coursework
ESAD.cr
Bachelor of Arts, Graphic Design
2011 - 2014
BA Graphic Design from ESAD.cr, 2011-2014.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
marianacavaleiro.comJob categories
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