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MarcQuae Sigler

@marcquaesigler

Associate Business Analyst at GM Financial translating customer data into product backlog items and process improvements.

United States
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At GM Financial, I analyze customer feedback and call data to identify recurring issues and support product improvements. I translate customer insights and operational findings into backlog items, user stories, and acceptance criteria.

In my current Associate Business Analyst (Product Operations) role, I partner with Product, QA, and Engineering to refine requirements and clarify scope. I also support sprint planning, backlog refinement, reviews, and retrospectives.

Previously, as a Business Analyst in Customer Experience Operations, I analyzed more than 900 customer interactions monthly and tracked ASAT, FCR, AHT, and adherence. My analysis informed recommendations for process improvements and leadership decisions.

I started at GM Financial as a Customer Operations Analyst, maintaining and analyzing customer interaction data for performance reporting and operational tracking. I hold a B.S. in Business Administration, majoring in Management, and have a CSPO certification and a Six Sigma White Belt.

Experience

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Education

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Southern Arkansas University logoSU

Southern Arkansas University

Associate of Science, Business Administration

Associate of Science in Business Administration with a minor in Human Resources from Southern Arkansas University.

Southern Arkansas University logoSU

Southern Arkansas University

Bachelor of Science, Business Administration

Bachelor of Science in Business Administration with a major in Management from Southern Arkansas University.

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