Open to opportunities

Manvi Kaur

@manvikaur

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Market Researcher with over 4 years of diverse industry experience.

India

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What I'm looking for

I am seeking opportunities that allow me to leverage my research skills in a dynamic environment, focusing on strategic insights and collaborative projects.

With over four years of professional experience in market research, I have honed my skills in both quantitative and qualitative analysis across various industries, including Energy, Banking, Commerce, IT, Education, Healthcare, and Automotive. My strong work ethic, combined with my analytical and interpersonal skills, allows me to approach challenges methodically, contributing effectively to organizational success.

As a Market Research Consultant at IMARC Group, I have successfully managed projects that involve comprehensive market and technology analysis, including growth trends and competitive landscapes. My achievements include being named Employee of the Year for my contributions to market sizing and estimation, as well as leading primary research efforts to validate market estimates. I am passionate about delivering actionable insights that drive strategic decision-making.

My educational background in technology, complemented by certifications in advanced market research techniques, equips me with the tools necessary to prepare detailed market reports and conduct in-depth analyses. I thrive in collaborative environments where I can guide teams and foster innovation, ensuring that we meet our business objectives while delivering high-quality research.

Experience

Work history, roles, and key accomplishments

Market Research Consultant

IMARC Group

Jul 2024 - May 2025 (10 months)

Conducted comprehensive market and technology analysis, including growth trends, competitive landscape, and financial forecasting using top-down and bottom-up models. Analyzed market entry strategies, product positioning, and assessed macro and micro market dynamics.

Market Research Quantitative Analysis Survey Design Data Visualization Project Management Market Sizing Financial Forecasting

Team Lead

Gnosis Partners

Mar 2024 - Jun 2024 (3 months)

Defined project goals, selected methods, and developed research plans to achieve business objectives. Oversaw data analysis, interpretation, and translated findings into actionable recommendations for stakeholders.

Project Management Data Analysis Stakeholder Management Primary Research Survey Design Client Management

Senior Research Associate

Gnosis Partners

Mar 2023 - Feb 2024 (11 months)

Performed in-depth secondary research and created detailed data sheets including market estimation to support market engineering and forecasting. Led primary research efforts, including key opinion leader interviews, to validate market estimates and uncover unmet needs.

Primary Research Data Analysis Market Engineering Forecasting Data Sheet Creation Interviewing

Junior Research Associate

Gnosis Partners

Apr 2021 - Feb 2023 (1 year 10 months)

Conducted detailed market sizing analyses to estimate total addressable market (TAM), serviceable available market (SAM), and serviceable obtainable market (SOM), enabling data-driven strategic decisions. Prepared and finalized market research reports, incorporating qualitative analyses (SWOT, Porter's Five Forces, PESTLE, Value Chain) and strategic recommendations.

Market Sizing Market Research SWOT)Porter’S Five Forces PESTLE Analysis Value Chain Analysis Strategic Recommendations

Education

Degrees, certifications, and relevant coursework

G B Pant Institute of Engineering and Technology

Bachelor of Technology, Technology

Activities and societies: President of Society of Electrical Engineering (06/2018 - 06/2019)

Studied engineering principles and practices at G B Pant Institute of Engineering and Technology. Gained foundational knowledge in various technological fields.