
Mansa Raut
@mansaraut
I build high-performing multi-market creator programs that improve EMV, engagement, CAC, and ROAS.
What I'm looking for
At Tarte Cosmetics, I managed a 2,000+ EMEA creator database across five markets, sourcing and managing 100+ premium and mid-tier creators annually. I drove 30% EMV growth through strategic seeding and paid media amplification.
I've owned creator programs end to end—from discovery, negotiation, usage rights, and briefing through CAC, ROAS, EMV, and content ROI analysis. Across Studio BIo and Katha Studio, I delivered campaigns for luxury brands that increased organic engagement by 40%, qualified lead generation by 80%, and organic press mentions by 80%.
I build localized creator playbooks, automated reporting, and repeatable relationship workflows that help teams scale without compromising brand standards. I'm especially interested in using AI and performance data to improve creator discovery, outreach, messaging, and campaign outcomes.
Experience
Work history, roles, and key accomplishments
Managed a 2,000+ EMEA creator database across 5 markets, sourcing and negotiating with 100+ mid-tier and premium creators annually. Drove 30% EMV growth through strategic seeding and paid media amplification, with full ownership of a €50,000+ PR seeding budget and CAC/ROAS accountability.
Luxury Marketing Associate
Studio BIo
Sep 2023 - Sep 2024 (1 year)
Delivered end-to-end influencer and PR seeding campaigns across 8 concurrent luxury lifestyle brands, achieving 40% uplift in organic engagement and 80% increase in qualified lead generation. Built creator tier definitions and local market playbooks, and integrated AI tools to cut brief-to-output time by 60%.
Marketing & PR Executive
Katha Studio
Jul 2020 - Oct 2022 (2 years 3 months)
Delivered PR and influencer seeding strategy for 8 concurrent luxury fashion, beauty, and lifestyle brands in the Indian market, driving an 80% increase in organic press mentions. Managed 100+ creators annually across nano, micro, and macro tiers, with full ownership of creator relationships and performance tracking.
Education
Degrees, certifications, and relevant coursework
LVMH
LVMH Inside, Luxury Brand Management
LVMH Inside certification.
EM Normandie
MSc, Marketing & Digital in Luxury and Lifestyle
Grade: 1st in cohort
MSc Marketing & Digital in Luxury and Lifestyle, graduated 1st in cohort.
Thakur College, Mumbai University
BA, Mass Media & Communications
BA Mass Media & Communications from Thakur College, Mumbai University.
Google Ad Search Certification, Advertising
Google Ad Search Certification.
Branding 101
Branding 101, Branding
Branding 101 certification.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
Skills
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