At Frozen Fire, I grew from digital marketing support into agency operations leadership, strategic account management, and cross-functional project oversight. I lead day-to-day operations across client accounts and internal initiatives.
I led the migration from legacy invoicing and workflow systems, including Softr, Airtable, and Zapier, to a centralized internal platform. The work included engagement migration, communications planning, and implementation.
As a strategic partner to clients, I translate business goals into marketing initiatives and guide discovery sessions, messaging workshops, and ongoing strategy conversations. I also support new business through proposal development and RFP preparation.
I oversee integrated marketing across websites, email, social media, content, and creative campaigns. I build and maintain Databox dashboards using GA4, Mailchimp, LinkedIn, and UTM data to support client reporting and strategic decisions.
