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Lucia Olaizola

@luciaolaizola

I'm a creative digital marketer specializing in social campaigns, content creation, and audience growth.

Spain
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What I'm looking for

I'm seeking a digital marketing role where I can lead social campaigns and content strategy, use analytics to drive growth, collaborate with creative teams, and scale brand engagement in a creative, agile environment.

I am a creative digital marketer with 5+ years' experience leading digital and social campaigns across the UK and Spain. I have led content creation and commissioning, managed organic and paid social channels, coordinated influencer and paid partnerships, and reported weekly performance to stakeholders.

My work has driven measurable results, including a Pancake Instagram campaign with 102K views and 51% average engagement and a 40% follower increase on Instagram (17K). I combine hands-on content production (Reels, UGC, video/photo), SEO and analytics to build audience growth and meaningful engagement.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

UD

University of Deusto

Bachelor of Arts, Communication

Bachelor of Arts in Communication from the University of Deusto, graduated in 2016 in San Sebastián, Spain.

Tech stack

Software and tools used professionally

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