Lorena Egoavil

I’m a digital marketing and content graduate student driven by strategy and execution—especially creating content that supports real brand growth. My training covers SEO, SEM, Social Media, Email Marketing, Analítica Web, and IA aplicada al marketing, alongside publicidad digital, branding, automatización and estrategia de contenidos.

I’ve built hands-on experience through my marketing practices in the “departamento de marketing,” plus creative production work that strengthened my approach to producing and improving marketing content. Alongside these roles, I’ve worked in customer-facing positions, which sharpened my communication, attention to detail, and service mindset.

I’m motivated to apply what I’m learning to projects focused on acquisition, conversión and fidelización of clients. I enjoy turning data and creative ideas into practical campaigns—learning fast, collaborating well, and continuously improving how content performs.