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Lucas MartinezLM
Open to opportunities

Lucas Martinez

@lucasmartinez1

Senior Product Designer with 9+ years crafting user-centered, accessible product experiences at scale.

Brazil
Message

What I'm looking for

I’m looking to lead end-to-end product design on high-traffic, multi-product platforms—building scalable design systems, validating with research and usability testing, and improving accessibility and conversion-critical flows with strong cross-functional partnership.

I’m a Senior Product Designer with over 9 years of experience in digital products, focusing on delivering product design across high-traffic platforms and complex multi-product ecosystems. For the last 5 and a half years, I’ve worked end-to-end to build user-centered, accessible experiences across diverse products and audiences.

At Record TV / R7.com, I led design across R7.com (up to 76M+ unique monthly users according to Comscore), RecordPlus (streaming), Jarvics (enterprise CMS), R7 Cupons, and R7 Tempo (weather). I scaled and evolved a Design System across the multi-vertical platform, and I owned end-to-end checkout and subscription flows for mobile, web, and Smart TVs—improving UX for high-traffic experiences and reducing friction in onboarding for a platform with 13M+ downloads.

I also defined transactional flows, edge cases, and validation patterns (including payment failures, retries, and account scenarios), and designed features within Jarvics’ tooling for content and account management. I partner closely with product, engineering, and QA, using user research, usability testing, and prototyping—while mentoring junior designers through feedback sessions and design critiques.

Experience

Work history, roles, and key accomplishments

RT
Current

Senior Product Designer

Record TV

Feb 2024 - Present (2 years 5 months)

Led end-to-end product design across multiple R7 platforms, scaling a design system and improving high-traffic UX, clarity, and accessibility. Owned RecordPlus checkout and subscription flows and defined transactional edge cases, validations, and retry/failure patterns across mobile, web, and Smart TVs.

RT

Product Designer

Record TV

Feb 2021 - Jan 2024 (2 years 11 months)

Designed responsive web and mobile experiences across the R7 ecosystem, expanding a scalable design system and creating reusable components and patterns. Built interactive prototypes and UI specifications, conducted usability testing on conversion-critical flows, and supported 0→1 launches while collaborating with engineering and stakeholders on edge cases and responsive behavior.

Education

Degrees, certifications, and relevant coursework

Universidade Anhembi Morumbi logoUM

Universidade Anhembi Morumbi

Bachelor of Fine Arts, Graphic Design

2016 - 2019

Grade: Graduated with Honors (cum laude)

Earned a Bachelor of Fine Arts in Graphic Design, graduating with honors (cum laude).

Universidade Federal do ABC logoUA

Universidade Federal do ABC

Mechanical Engineering, Mechanical Engineering

2011 - 2014

Studied Mechanical Engineering but did not complete the degree.

Tech stack

Software and tools used professionally

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