Event Marketing Role with a focus on strategy and execution
Louise Dillon
@louisecross
Empathetic and people-focused Events Marketer | B2B Tech | SaaS UK Based
What I'm looking for
With over 9 years of experience in the tech industry, I specialise in designing and delivering impactful event strategies that drive brand awareness, foster community, and generate measurable results. My career highlights include:
• Building successful event formats that foster community, meaningful connections, and knowledge-sharing among key audiences.
• Managing flagship trade show participation to generate leads and engage audiences through interactive demos and customer success stories.
• Designing educational and collaborative customer learning sessions that unlocked new opportunities for business growth.
I thrive in roles that blend strategic planning and creative execution. Whether orchestrating complex logistics, engaging with customers onsite, or finding solutions to last-minute challenges, I bring an empathetic, organised, and human-first approach to every project.
Being an INFP means I’m all about finding purpose, staying creative, and building meaningful connections. I like to approach work in a way that feels true to my values, always aiming to make a difference. I’m naturally empathetic, which helps me understand different perspectives, and my curiosity keeps me excited about solving problems and exploring new ideas.
Experience
Work history, roles, and key accomplishments
Events Manager
Synthesia
Jun 2023 - Nov 2024 (1 year 5 months)
As an Event Marketing Manager at Synthesia, I led the planning and execution of in-person and virtual events, focusing on strategy, logistics, and collaboration with internal teams. My role emphasized lead generation, brand awareness, and customer relationship building, while managing budgets and performance reporting.
Events Manager
Synthesia
Jun 2023 - Nov 2024 (1 year 5 months)
As an Events Manager at Synthesia, I was responsible for planning and executing in-person and virtual events, managing logistics, strategy, and coordination. I collaborated with internal teams to ensure seamless delivery, focusing on lead generation, brand awareness, and customer relationships while managing budgets and performance reporting.
Strategic Experiences & Events Manager
Mar 2023 - Jun 2023 (3 months)
In my role as Strategic Experiences & Events Manager at Google, I executed major Google Cloud events across the EMEA region, ensuring alignment with global marketing objectives and regional business goals.
Strategic Experiences & Events Manager
Mar 2023 - Jun 2023 (3 months)
In this temporary contract role, I executed major Google Cloud events across the EMEA region, ensuring alignment with global marketing objectives and regional business goals.
Senior Global Events Manager
ChartMogul
Sep 2022 - Feb 2023 (5 months)
At ChartMogul, I managed the global events strategy, overseeing logistics for in-person and virtual events. I collaborated with speakers and vendors, drove event promotion, and reported on outcomes while optimizing event formats and strategies.
Senior Global Events Manager
ChartMogul
Sep 2022 - Feb 2023 (5 months)
At ChartMogul, I managed the global events strategy, overseeing logistics for various events and collaborating with speakers and vendors. I focused on promotional activities and defined KPIs to measure event success.
Global Events & Partnerships Manager
Codility
Jun 2021 - Sep 2022 (1 year 3 months)
As Global Events & Partnerships Manager at Codility, I managed logistics for global events, collaborated with partners and internal teams, and executed field marketing strategies to enhance brand awareness and lead generation.
Global Events & Partnerships Manager
Codility
Jun 2021 - Sep 2022 (1 year 3 months)
Responsible for managing logistics for global events, I coordinated with partners and internal teams to ensure seamless execution. I also developed field marketing strategies and executed campaigns with key partners.
Field & Event Marketing Manager, EMEA
Culture Amp
Nov 2020 - Jun 2021 (7 months)
I developed and executed marketing strategies for integrated programs across EMEA, collaborating with sales teams and tracking campaign performance to support sales pipeline growth.
Field & Event Marketing Manager, EMEA
Culture Amp
Nov 2020 - Jun 2021 (7 months)
At Culture Amp, I developed marketing strategies for integrated programs, overseeing regional activities and collaborating with global teams to create demand-generation programs that supported sales objectives.
Events Lead, EMEA
Cloudreach
Feb 2019 - May 2019 (3 months)
As Events Lead at Cloudreach, I organized and executed events within the EMEA region, including AWS Summits and developer meet-ups, ensuring successful delivery and alignment with business goals.
Events Lead, EMEA
Cloudreach
Feb 2019 - May 2019 (3 months)
I organized and executed events within the EMEA region, focusing on cloud technology exhibitions and developer meet-ups, ensuring successful event delivery.
Freelance Account Manager (Events)
Undercurrent
Jul 2018 - Oct 2018 (3 months)
In my freelance role at Undercurrent, I worked with Samsung on B2B experiential events, managing full execution and client relationships for various promotional activities.
Freelance Account Manager (Events)
Undercurrent
Jul 2018 - Oct 2018 (3 months)
Worked with Samsung on B2B experiential events, managing full event execution and client relationships for various promotional activities.
Global Event Manager
Canonical
Dec 2017 - Jun 2018 (6 months)
As Global Event Manager at Canonical, I managed the global events plan, overseeing budgets and logistical management for large-scale events, ensuring optimal delivery and performance.
Global Event Manager
Canonical
Dec 2017 - Mar 2018 (3 months)
Managed Canonical's global events plan, overseeing budgets and logistical management to ensure optimal event delivery and performance.
Freelance Event Coordinator
Clive Agency
Sep 2017 - Oct 2017 (1 month)
In my role as Freelance Event Coordinator at Clive Agency, I acted as Project Manager for Facebook’s presence at international recruitment events, supporting various clients with event concept research and venue sourcing.
Freelance Event Coordinator (Account Executive)
Clive Agency
Sep 2017 - Oct 2017 (1 month)
Acted as Project Manager for Facebook's presence at recruitment events, supporting various clients with event concept research and venue sourcing.
Events Associate
Ve Interactive
Sep 2015 - Oct 2016 (1 year 1 month)
Organized UK events, managing logistics and stakeholder communication to ensure successful event execution and reporting on spend and ROI.
Events Associate
Ve Interactive
Sep 2015 - Sep 2016 (1 year)
As Events Associate at Ve Interactive, I organized UK events, managing logistics and communication with stakeholders to ensure successful execution and tracking of spend and ROI.
Marketing & Events Assistant
Ve Interactive
Jun 2015 - Oct 2015 (4 months)
Served as the main communication point between HQ and international teams, assisting in event management and ensuring consistent messaging across projects.
Marketing & Events Assistant
Ve Interactive
Jun 2015 - Aug 2015 (2 months)
As Marketing & Events Assistant at Ve Interactive, I was the main point of communication between HQ and international teams, assisting with event management and ensuring timely delivery of projects.
Education
Degrees, certifications, and relevant coursework
Atlantic technological university
Bachelor of Business, Marketing with PR & Events Management
Grade: 1.1
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
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