Leticia santana

I’m a results-driven Campaign Manager with 4+ years of experience in digital operations, project management, and client services. I specialize in optimizing workflows, coordinating cross-functional campaigns, and delivering measurable business impact in fast-paced environments.

At NBCU, I trafficked campaigns in Google Ad Manager, Operative, and Workbench, resolving advertisement issues in real time to minimize disruptions and protect campaign quality. I coordinated with sales, marketing, and product teams to schedule and optimize campaigns, improving sponsorship performance while managing multiple campaigns independently.

Before that, I served as an Associate Banker at JPMorgan Chase, delivering top-tier client service to hundreds of customers daily and processing financial transactions from $100–$25,000 with accuracy. I also promoted technology adoption to strengthen self-service and digital banking engagement.

Earlier, as a Scrum Master Intern at Morgan Stanley, I supported Agile project management for a global investment bank managing $2T+ in assets. I helped educate colleagues and clients on technology tools and self-service platforms, improving operational effectiveness and internal workflows.