Katrina Nierras
@katrinanierras
Executive assistant and operations professional specializing in SEO, digital marketing, and e-commerce.
What I'm looking for
I am an executive assistant and operations professional with a strong SEO and digital marketing background, experienced in supporting executives, coordinating cross-functional projects, and managing e-commerce content and customer interactions.
I have implemented on-page and off-page SEO strategies, conducted technical site audits, produced actionable performance reports, and supported training and onboarding to improve team efficiency and outcomes.
My combined strengths in organizational support, marketing platforms (Shopify, Etsy, WordPress), analytics (Google Analytics, Looker Studio), and content design (Canva, Inkscape) help me improve processes, boost visibility, and contribute to business growth.
Experience
Work history, roles, and key accomplishments
SEO & Operations Executive
GoAbroad PH
Mar 2024 - Present (1 year 10 months)
Manage executive calendars and cross-functional operations while leading SEO audits and reporting to improve site performance and inform data-driven strategy. Develop onboarding materials and coordinate high-priority projects to increase team efficiency and operational compliance.
SEO Specialist
Dust and Bullets Western
Aug 2024 - Jun 2025 (10 months)
Implemented on-page and off-page SEO and published optimized Shopify blog content and product listings to increase organic visibility and improve user experience. Executed outreach and competitor research to grow domain authority and referral traffic.
SEO Assistant
GoAbroad PH
Jan 2023 - Mar 2024 (1 year 2 months)
Performed SEO audits, implemented metadata and FAQ schema improvements, and published SEO-friendly content on WordPress to improve search rankings and mobile performance. Produced recurring reports to guide marketing decisions and supported intern onboarding.
Social Media Manager
Coastal Property Acquisitions, LLC
Dec 2020 - Nov 2022 (1 year 11 months)
Managed and optimized Etsy listings and social media content, designed visual assets and short-form videos to boost engagement and sustain monthly sales and positive customer reviews. Analyzed engagement data to refine content strategy.
Education
Degrees, certifications, and relevant coursework
Leyte Normal University
Bachelor of Science, Tourism Management
2018 - 2022
Completed a Bachelor of Science in Tourism Management with coursework focused on tourism operations, hospitality, and service management.
Saint Paul School of Professional Studies
Senior High School Diploma, General Academic Strand
2016 - 2018
Completed Senior High School with a General Academic Strand curriculum preparing for tertiary studies.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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