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Katrina Nierras

@katrinanierras

Executive assistant and operations professional specializing in SEO, digital marketing, and e-commerce.

Philippines
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What I'm looking for

I seek a role combining executive support and operations with hands-on SEO/digital marketing work, opportunities to lead projects, and a collaborative, growth-focused team.

I am an executive assistant and operations professional with a strong SEO and digital marketing background, experienced in supporting executives, coordinating cross-functional projects, and managing e-commerce content and customer interactions.

I have implemented on-page and off-page SEO strategies, conducted technical site audits, produced actionable performance reports, and supported training and onboarding to improve team efficiency and outcomes.

My combined strengths in organizational support, marketing platforms (Shopify, Etsy, WordPress), analytics (Google Analytics, Looker Studio), and content design (Canva, Inkscape) help me improve processes, boost visibility, and contribute to business growth.

Experience

Work history, roles, and key accomplishments

DW

SEO Specialist

Dust and Bullets Western

Aug 2024 - Jun 2025 (10 months)

Implemented on-page and off-page SEO and published optimized Shopify blog content and product listings to increase organic visibility and improve user experience. Executed outreach and competitor research to grow domain authority and referral traffic.

GP

SEO Assistant

GoAbroad PH

Jan 2023 - Mar 2024 (1 year 2 months)

Performed SEO audits, implemented metadata and FAQ schema improvements, and published SEO-friendly content on WordPress to improve search rankings and mobile performance. Produced recurring reports to guide marketing decisions and supported intern onboarding.

CL

Social Media Manager

Coastal Property Acquisitions, LLC

Dec 2020 - Nov 2022 (1 year 11 months)

Managed and optimized Etsy listings and social media content, designed visual assets and short-form videos to boost engagement and sustain monthly sales and positive customer reviews. Analyzed engagement data to refine content strategy.

Education

Degrees, certifications, and relevant coursework

Leyte Normal University logoLU

Leyte Normal University

Bachelor of Science, Tourism Management

2018 - 2022

Completed a Bachelor of Science in Tourism Management with coursework focused on tourism operations, hospitality, and service management.

SS

Saint Paul School of Professional Studies

Senior High School Diploma, General Academic Strand

2016 - 2018

Completed Senior High School with a General Academic Strand curriculum preparing for tertiary studies.

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Katrina Nierras - SEO & Operations Executive - GoAbroad PH | Himalayas