Open to opportunities

Justina Ko

@justinako

Message

Creative operations leader scaling content and creator ecosystems globally.

Poland

Message

What I'm looking for

I seek remote roles leading creative operations and content production, where I can scale creator ecosystems, implement AI-driven workflows, and drive measurable content performance in a collaborative, growth-focused team.

I am a creative operations leader with 9+ years building content systems for DTC and creator-economy brands, specializing in UGC, short-form video, and AI-assisted workflow automation. I launched and scaled Genevity+ from zero to $275K in revenue, driving 2M+ organic views on TikTok and later optimizing paid channels to reach $30K monthly revenue.

As Founder & CEO of Genevity+ and Creative Operations Director at E-Blossomly, I managed end-to-end content production for premium clients including Speedo, Dyson, and Reflections Holidays Australia, maintained a 98% on-time delivery rate, and built creator networks of 100+ partners producing 500+ monthly UGC assets. I design systems—using tools like Make.com and Claude—to streamline production, implement weekly testing cadences, and deliver performance-driven creative strategies.

I thrive in remote, asynchronous environments where I can translate strategy into platform-native creative, optimize operations with automation, and scale output without commensurate headcount increases. I bring a pragmatic, data-informed approach to brand voice, trend spotting, and creator ecosystem development.

Experience

Work history, roles, and key accomplishments

Current

Founder & CEO

Current

Genevity+

Feb 2021 - Present (5 years)

Launched and scaled a longevity supplement DTC brand to $275K in total sales, grew organic TikTok reach to 2M+ views, and increased monthly revenue from $12K to $30K after securing investment and adding paid advertising.

Paid Acquisition Community Engagement Revenue Growth

Current

Creative Operations Manager

Current

E-Blossomly

Jan 2021 - Present (5 years 1 month)

Managed end-to-end content production for premium clients (Speedo, Dyson, Reflections Holidays Australia), established asset management and approval workflows with a 98% on-time delivery rate, and delivered performance reporting to optimize content across platforms.

Content Production Creative Direction Asset Management TikTok Instagram performance reporting Workflow Automation

Founder & Creative Director

Watashi Store

Mar 2017 - Jun 2021 (4 years 3 months)

Built a fashion e-commerce brand and creator network of 100+ partners producing 500+ UGC-style assets monthly, driving consistent year-over-year growth through systematic creative testing and content strategy.

Content Strategy Creative Direction Influencer Relations Brand storytelling

Creative Director

Provocator

Feb 2017 - Feb 2018 (1 year)

Led end-to-end execution of professional brand photoshoots and managed creative production workflows for premium retail campaigns, coordinating photographers, stylists, and post-production.

Production Management Styling Coordination Post production Campaign Execution Stakeholder Management

Creative Operations Coordinator

Freelance

Mar 2012 - Feb 2018 (5 years 11 months)

Developed unified visual identities and coordinated large-scale creative productions across Poland, Australia, and Japan for department stores and fashion publications.

Production Coordination Creative Strategy Project Management