Juma Abdullahi
@jumaabdullahi
Strategic Trust & Safety professional with expertise in risk mitigation.
KenyaWhat I'm looking for
I am a strategic and detail-oriented Trust & Safety professional with a strong background in risk mitigation, content moderation, and algorithmic policy enforcement. My experience includes leading cross-functional teams to execute safety frameworks and manage crisis responses effectively. I am skilled in data-driven analysis, which allows me to proactively detect threats and optimize online community security.
Currently, I serve as a Programs Manager at TikTok, where I have developed and implemented Trust & Safety programs that enhance platform security and mitigate risks. My efforts have led to a 15% reduction in harmful content, significantly improving user trust. I have also engaged with regulators and NGOs to ensure our platform policies align with international standards, demonstrating my commitment to maintaining platform integrity.
Throughout my career, I have held various roles that have honed my skills in crisis management, leadership, and cross-functional collaboration. I am passionate about creating safer online environments and continuously strive to improve content quality and user engagement through innovative strategies and data analysis.
Experience
Work history, roles, and key accomplishments
Programs Manager – Trust and Safety
TikTok
Mar 2024 - Present (1 year 3 months)
Developed and implemented Trust & Safety programs enhancing platform security and risk mitigation. Led cross-functional teams in crisis response and emerging threat management.
Assistant Quality Assurance & Insight Manager
Sama
Feb 2022 - Oct 2024 (2 years 8 months)
Implemented scalable quality strategies to improve moderation accuracy by 10%. Investigated high-priority content escalations, ensuring alignment with Meta’s policies.
Analytics & Insight Specialist
TikTok
Oct 2022 - Oct 2024 (2 years)
Conducted risk assessments and Root Cause Analysis (RCA) on enforcement discrepancies. Created data-driven dashboards for real-time monitoring of content risks.
Quality Assurance & Insight Analyst
Sama
May 2020 - Jan 2022 (1 year 8 months)
Developed predictive models to identify harmful content trends. Built interactive dashboards for tracking moderation KPIs.
Subject Matter Expert – Quality Assurance
Sama
Feb 2020 - Apr 2020 (2 months)
Provided real-time guidance to content moderators. Conducted policy training sessions, improving moderation response time.
Content Moderator
Sama
Apr 2019 - Jan 2020 (9 months)
Reviewed user-generated content ensuring adherence to safety standards. Flagged and escalated high-risk content such as violence and incitement.
Assistant Business Developer
Stan Consulting Group Ltd
Jan 2018 - Dec 2018 (11 months)
Designed business intelligence dashboards. Conducted data analysis supporting executive decision-making.
Education
Degrees, certifications, and relevant coursework
JTJomo Kenyatta University of Agriculture and Technology
B.Sc. Business Information Technology, Business Information Technology
Studied Business Information Technology at Jomo Kenyatta University of Agriculture and Technology.
Tech stack
Software and tools used professionally
Availability
Location
KenyaAuthorized to work in
Job categories
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