Open to opportunities

Jose Ignacio Cateriano

@joseignaciocateriano

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Creative Director and Producer with 15 years of experience.

United States

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What I'm looking for

I am looking for opportunities that allow me to leverage my creativity and leadership skills in dynamic environments, focusing on innovative projects that challenge the status quo.

Hi, I'm Jose Ignacio Cateriano, a Creative Director and Producer with over 15 years of experience in the audiovisual and advertising industry. I specialize in the executive and artistic production of television shows, events, and omnichannel advertising campaigns for renowned brands such as Coca-Cola and UNICEF. My career has been marked by leading high-profile projects that have achieved significant recognition, including nominations for Best Concert of the Year at the Premios Luces.

With a Bachelor's degree in Communication, graduated Magna Cum Laude, and specialized studies in Art Direction and Television Semiotics, I bring a creative, strategic, and leadership-oriented approach to every project. My experience includes executive production of top-rated TV shows and live musical performances, ensuring a high standard of quality and success in all my endeavors. I am passionate about fostering creativity and innovation in my teams, driving projects to exceed expectations.

Experience

Work history, roles, and key accomplishments

Line Producer

Mandrágora Entertainment

Nov 2017 - Jun 2024 (6 years 7 months)

Managed executive production for advertising projects with major clients including Coca-Cola Company and Falabella Group. Oversaw the management and executive production of live musical shows and artistic production for a concert nominated for Best Concert of the Year.

Advertising Project Management Production

Executive Producer

América TV

Aug 2012 - Dec 2023 (11 years 4 months)

Directed the executive production of top-rated TV shows like El Gran Show and El Artista del Año, which consistently ranked as number one programs during prime time. Managed artistic production for a game show nominated for Best Entertainment Program and oversaw art direction for a singing reality show and a studio inauguration video.

Production Art Direction

Teacher

Toulouse Lautrec

Aug 2022 - Jul 2023 (11 months)

Taught Event Production and Management, covering definitions, client engagement strategies, and the roles of producers and organizers. Focused on creative and logistical processes, supplier selection, and the management of various event types including corporate, social, virtual, and hybrid events.

Event Production Event Management Client Engagement Logistics Teaching

Creative Director

Notion

Jan 2017 - Nov 2017 (10 months)

Contributed as a member of the agency's cross-functional team, primarily responsible for the creative direction of advertising projects for clients such as Jockey Club del Perú and UNICEF. Handled copywriting and content design for a business unit focused on television program production, and developed content for a women's magazine TV show.

Creative Direction Advertising Copywriting Content Development

Event Manager

Carrier Community

Sep 2016 - Dec 2016 (3 months)

Managed the creative, commercial, and logistical aspects of annual telecommunications events globally. Successfully organized the LATAM 2016 GCCM event in Rio de Janeiro, attracting over 400 telecommunications companies and securing sponsorships from major multinational corporations.

Event Management Commercial Strategy Logistics Telecommunications Sponsorship Management

Housekeeper and Laundry

The Summit Hotel | Huntley Lodge Big Sky Resort

Dec 2005 - Mar 2007 (1 year 3 months)

Ensured impeccable cleanliness in guest rooms and public areas to maintain a welcoming environment. Managed efficient laundering of guest clothing and hotel linens to the highest standards.

Housekeeping Laundry Operations Hospitality

Education

Degrees, certifications, and relevant coursework

Pontificia Universidad Católica del Perú

Postgraduate Degree, Art Direction and Semiotics for Television

Completed specialized studies in Art Direction and Semiotics for Television. This program enhanced my understanding of visual communication and symbolic representation within the television medium.

Universidad De Lima

Licentiate Degree, Communication

Obtained a Bachelor's degree in Communication, graduating with Magna Cum Laude honors. This comprehensive program provided a solid academic background in various aspects of communication.