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João AndréJA
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João André

@jooandr2

Digital marketing consultant using Claude Code and AI workflows to automate marketing operations.

Portugal
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I developed and managed full-funnel digital marketing campaigns as a Digital Marketing Consultant, advising clients on branding, ad placement, and lead generation. I also used LLMs to improve productivity and built local apps with Claude Code to automate marketing workflows.

At Alfaconvert, I scaled a full-service digital marketing company from scratch to €10M in revenue through creative strategy, ad buying, and campaign optimization. I led a cross-functional team and oversaw traffic acquisition across multiple platforms, improving CPL and ROAS.

At Mobidea, I managed publisher and advertiser relationships in a high-volume affiliate marketing network. I also bought and optimized traffic across multiple ad platforms to maximize ROI and scale performance campaigns.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

Anthropic logoAN

Anthropic

Claude Code in Action, Artificial Intelligence

2025 - 2026

Completed the Claude Code in Action certification from Anthropic in 2025/26.

Anthropic logoAN

Anthropic

AI Fluency: Framework & Foundations, Artificial Intelligence

2025 - 2026

Completed the AI Fluency: Framework & Foundations certification from Anthropic in 2025/26.

Anthropic logoAN

Anthropic

Introduction to Agent Skills, Artificial Intelligence

2025 - 2026

Completed the Introduction to Agent Skills certification from Anthropic in 2025/26.

ISCTE-IUL logoIS

ISCTE-IUL

Bachelor's degree, Economics

2012 - 2015

Studied Economics at ISCTE-IUL from 2012 to 2015.

Tech stack

Software and tools used professionally

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