John Onyemaechi
@johnonyemaechi
Senior Business Analyst turning product and unit-economics data into revenue levers in cross-border fintech.
What I'm looking for
I’m a senior product, growth, and business analyst who turns user, transaction, and revenue data into commercial decisions in a B2B cross-border fintech environment. I combine SQL, Python, BI, cohort analysis, and pricing logic to improve trust in core metrics and translate ambiguous questions into measurable actions.
In my recent role, I build and maintain metric-first dashboards and canonical SQL models (BigQuery + dbt), so Sales, Customer Success, and trade teams can act on corridor performance, client health, conversion, and unit economics. I also run rigorous pricing and growth experimentation—designing hypotheses, selecting statistical tests, and interpreting results—while keeping experiment decisions grounded in sustainable unit economics.
Beyond fintech, I’ve delivered decision-ready analytics in market intelligence and downstream oil & gas—aggregating fragmented data into reliable repositories, forecasting demand with statistical rigor, and optimizing pricing margins using regression-based models. My approach is consistent: own the metrics, prove impact with analysis, and communicate clearly through executive decks and strategic briefs.
Experience
Work history, roles, and key accomplishments
Market & Business Analyst
Wewire Technology
Oct 2024 - Present (1 year 7 months)
Built transaction and fee analytics dashboards and embedded variance alerting in Tableau/BI workflows, reducing data-related escalations to senior leadership by 67% over 6 months. Developed LTV and unit-economics models and executed corridor pricing and retention analyses, including an experiment that lowered a fee by 0.25 percentage points while increasing total revenue by 11.4%.
Market Research Analyst
Space In Africa
Feb 2023 - Sep 2024 (1 year 7 months)
Built and maintained a Python/Power BI data aggregation pipeline consolidating space and government activity data across 54 African countries, improving dataset accuracy from 71% to 94%. Developed market sizing/segmentation models and a composite space-sector activity index used by institutional clients and adopted as an input into Africa market entry assessments.
Business Analyst
Sobaz Nigeria Limited
Jun 2021 - Jan 2023 (1 year 7 months)
Produced a weekly downstream energy intelligence brief consolidating key macro and refinery/depot metrics into a single source of truth, eliminating 64% of ad-hoc leadership data requests. Built statistical macro-sensitivity and forecasting models (ARIMA with exogenous variables) to improve procurement planning accuracy by 31% and reduce emergency resupply events by 43%, and delivered a regression
Customer Service Officer
First Bank Nigeria
Aug 2017 - Oct 2020 (3 years 2 months)
Served as primary customer contact for account and transaction inquiries, resolving complaints and escalating complex issues as needed while cross-selling relevant banking products. Reactivated over 300 dormant customers and 50 loan default customers via outreach, achieving 70% reactivation into active status and 25% loan repayment, and ran customer surveys that informed product improvements incre
Education
Degrees, certifications, and relevant coursework
University of Port Harcourt
Bachelor of Science, Accounting
2015 -
Grade: Second Class (Upper Division)
B.Sc. in Accounting at the University of Port Harcourt, awarded a Second Class (Upper Division).
Availability
Location
Authorized to work in
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