John Mackelvie
@johnmackelvie
Creative AI consultant specializing in graphic design and social media strategy.
What I'm looking for
I am a seasoned AI consultant and graphic designer with over nine years of experience in delivering high-impact creative solutions. My journey began with a passion for visual storytelling, which has evolved into a career where I partner with businesses to enhance their brand presence through innovative design and strategic content creation. I leverage AI tools and industry-standard software to streamline workflows and elevate creative output, ensuring that my clients achieve their marketing goals.
Throughout my career, I have cultivated strong client relationships by providing personalized service and maintaining a standout online presence. My expertise spans across various platforms, including Google, TikTok, Instagram, and Facebook, where I specialize in content creation and brand promotion. I take pride in my ability to manage multiple fast-paced projects while consistently meeting tight deadlines without compromising quality. I am dedicated to helping businesses identify growth opportunities and drive engagement through tailored design solutions.
Experience
Work history, roles, and key accomplishments
AI Consultant, Graphic Designer & Social Media Strategist
Self Employed
Feb 2015 - Present (10 years 6 months)
Cultivated strong client relationships through referrals, personalized service, and a standout online presence across platforms. Partnered with businesses to identify growth opportunities using AI-enhanced visual storytelling, content strategy, and brand design.
Roofer
Prairie Home Roofing
May 2025 - Present (3 months)
Assisted experienced roofers in the installation and repair of various roofing materials, including shingles, tiles, and metal panels. Learned to safely operate and maintain tools and equipment used in roofing projects, such as nail guns, hammers, ladders, and safety harnesses.
Framer/Laborer
GO 2 IT Construction Ltd. / Capital City Contracting
Dec 2023 - Present (1 year 8 months)
Constructed and assembled wooden structures, including walls, floors, and roofs, according to blueprints and specifications. Operated power tools such as saws, drills, and nail guns to cut and shape wood materials.
Landscaper/Gardener, Snow Removal
Liam's Property Care
Jul 2023 - Present (2 years 1 month)
Performed regular maintenance tasks such as mowing, trimming, pruning, fertilizing, and watering to ensure the health and aesthetics of lawns, gardens, and plants. Operated a variety of landscaping equipment such as lawn mowers, trimmers/edgers, chainsaws, and leaf blowers safely and effectively.
Pool Technician
Pool Pros Winnipeg
Jun 2020 - Present (5 years 2 months)
Performed routine maintenance and cleaning of swimming pools, ensuring optimal water quality and safety standards. Diagnosed and repaired pool equipment malfunctions, including pumps, filters, heaters, and chlorinators.
Tire Technician
Kal Tire
Sep 2019 - Present (5 years 11 months)
Utilized specialized tools and equipment to ensure accurate balancing and alignment of tires. Performed tire installations, rotations, and repairs for a high volume of vehicles daily.
Liquor Store Clerk
KJ Wines and Spirits
May 2018 - Present (7 years 3 months)
Provided exceptional customer service by assisting customers in selecting and recommending various types of liquor based on their preferences and needs. Maintained accurate inventory records, ensuring that stock levels were sufficient to meet customer demand.
Cook/Prep
Boston Pizza
Feb 2018 - Present (7 years 6 months)
Prepared and organized ingredients for daily food production, ensuring efficient workflow in a fast-paced kitchen environment. Followed standardized recipes and portion sizes to consistently deliver high-quality dishes.
Machine Print Operator
Run Digital
May 2016 - Present (9 years 3 months)
Operated large-format printing machines to produce high-quality banners and photo prints for clients across Canada. Managed print settings (ink levels, speed, alignment) and performed routine maintenance to ensure consistent output quality.
Bar Assistant
Jimmys
Feb 2016 - Present (9 years 6 months)
Supported bartenders by stocking and replenishing bar supplies, ensuring efficient service. Maintained cleanliness and organization of bar area, including restocking glassware, utensils, and napkins.
Roofer
TJ’s Roofing
Jun 2015 - Present (10 years 2 months)
Assisted experienced roofers in the installation and repair of various roofing materials, including shingles, tiles, and metal panels. Learned to safely operate and maintain tools and equipment used in roofing projects, such as nail guns, hammers, ladders, and safety harnesses.
Direct Sales Representative
Star Industries
May 2013 - Present (12 years 3 months)
Consistently exceeded monthly sales targets by 20% through effective prospecting and closing techniques. Built and maintained a strong client base of 60 customers, resulting in repeat business and referrals.
Education
Degrees, certifications, and relevant coursework
University of Calgary
Bachelor of Arts, Communication & Media Studies
2016 - 2021
Studied communication theories, media effects, and cultural studies. Developed strong analytical and critical thinking skills through research and media analysis.
Southern Alberta Institute of Technology
Diploma, Graphic Communications and Print Technology
2014 - 2016
Completed a comprehensive program in graphic communications and print technology. Gained expertise in print production, graphic design principles, and digital imaging.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
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