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JESSICA PARKER

@jessicaparker

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Experienced SEO specialist and technical writer driving business growth.

United States

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What I'm looking for

I am looking for a job that offers a dynamic and innovative work environment with a focus on continuous learning and growth. I value company culture, collaboration, and opportunities to make a meaningful impact. I am seeking a role where I can utilize my expertise in SEO, copywriting, and digital marketing to drive business growth and achieve exceptional results.

I am an experienced SEO specialist with a proven track record of translating complex business requirements into actionable data. With a passion for propelling SMBs, franchises, and digital marketing companies to new heights, I excel in SEO, social media, copywriting, and sales on a global scale. As a Senior Copywriter, I have demonstrated success in the marketing and advertising industry, with skills in concepting, creative writing, storytelling, and Microsoft Excel.

My goal is not just to increase website traffic, but to convert visitors into leads and lifelong customers. I have led full-scale SEO optimizations for home services websites, elevating organic SERP rankings and managing Google Business Profiles for improved online performance. I have also developed and implemented streamlined processes and innovative strategies to drive SEO department efficiency and success. With a comprehensive marketing strategy, I have targeted both offline and online consumers, managing search engine marketing budgets and cultivating relationships with search engine providers.

In addition to my SEO expertise, I have experience in content marketing, brand marketing, blogging, advertising, email marketing, and ghostwriting. I am skilled in CSS Flexbox, HTML, Bootstrap, and semantic HTML. I have a strong background in data analysis, project management, proofreading, and transcription and translation. Throughout my career, I have consistently achieved outstanding results, such as helping companies achieve top rankings on Google, increasing organic traffic by over 50%, and establishing a strong social media presence.

Experience

Work history, roles, and key accomplishments

Current

Search Engine Optimization Manager/Technical Writer

Current

Ferocious Media

Feb 2022 - Present (3 years 3 months)

Led a full-scale SEO optimization for home services websites, elevating organic SERP rankings, while managing 80+ Google Business Profiles (GBPs) for improved online performance. Developed and implemented streamlined processes and innovative strategies to drive SEO department efficiency and success. Managed search engine marketing budgets and tracked campaign performance. Cultivated relationships

SEO Social Media Copywriting Sales Creative Writing Storytelling Microsoft Excel

Social Media Marketing and Inventory Manager

Boddicton

Feb 2018 - Jul 2020 (2 years 5 months)

Managed the activewear brand's EU stock inventory, ensuring low shrinkage. Developed and managed the activewear brand's e-commerce website. Formed partnerships with 2 German stores and 20+ international social media influencers, ensuring they created on-brand content for the @boddiction IG account. Planned opening and monthly events to showcase and promote the brand. Sourced manufacturers, success

Inventory Management Social Media Management Partnership Development Event Planning Product Design KPI Analysis Budget Management

Copywriter/Content Writer/Editor

Boston University Adlab

Jan 2017 - Mar 2018 (1 year 2 months)

Managed daily social media, rebranded and developed creative strategies (digital and print) for 4 clients. Maintained client relationships and ensured weekly client satisfaction and retention. Rebranded Boston Haymarket through social media; produced year's worth of copy with ad-hoc graphic design for Twitter and Facebook posts. Created copy for digital/print ads disseminated through various commu

Social Media Management Creative Strategy Client Relationship Management Copywriting Graphic Design Advertising

SEO Account Manager

TWIZ

Sep 2016 - Jan 2018 (1 year 4 months)

Converted 60+ SMB sites to SERPs utilizing onsite/off-site SEO tactics via WordPress, Shopify, and Google Business Profile (GBP). Developed SEO strategies using Google Analytics 360 and Google Webmaster Tools. Wrote and optimized over one-hundred 2000 word client website editorial and advertorial blog articles. Managed weekly client meetings/calls to ensure customer satisfaction/retention; reinfor

SEO WordPress Shopify Google Analytics Content Writing Client Management Training

Communications Intern/Translator/Transcriptionist

Deutsche Welle USA

Jan 2014 - Jan 2017 (3 years)

Proofread and edited materials prepared by all staff to check and correct spelling, grammar, and style. Developed campaigns to increase public awareness of company and engage customers. Prepared social media posts and videos with eye for viral content strategies. Assisted with marketing strategy development to increase public awareness and customer engagement. Organized digital recruitment files t