At PEAK UPLIFT DIGITAL, I independently managed Meta Ads accounts for US-based home service businesses. My campaigns generated 500+ leads at an average CPL of $80.
I implemented and monitored Meta Pixel, Conversions API, and conversion events to improve tracking accuracy and attribution. I also monitored campaign performance, budget pacing, and lead quality.
At SOLESTORY MEDIA, I managed Meta Ads campaigns for 20+ home service clients, generating 400+ leads at an average CPL of $100. I tested creatives, ad copy, and audience segments, then adjusted targeting and budgets based on performance.
At PANCHAM CONSULTING, I managed paid advertising campaigns for 38+ independent and franchise gym clients. Through CPL-focused optimization, I generated 800+ leads at an average CPL of $50–$60.

