Open to opportunities

Ken Pilapil

@kenpilapil

Message

Experienced Facebook media buyer and GHL administrator.

Philippines

Message

What I'm looking for

I am looking for opportunities that allow me to leverage my skills in digital marketing and automation, ideally in a collaborative environment that values innovation and growth.

As a dedicated Facebook Media Buyer, I have successfully managed and optimized over $500K in total ad spend, utilizing Facebook Pixel to analyze performance and maximize ROI. My approach includes executing systematic A/B testing, launching multiple concurrent ad campaigns, and identifying top-performing creatives and audience segments to enhance engagement and conversions.

In addition to my media buying expertise, I am a skilled GoHighLevel (GHL) administrator, adept at designing and implementing custom CRM workflows that streamline pipeline management and lead generation. I have integrated GHL with various tools to enable seamless automation and data synchronization, significantly improving operational efficiency for my clients.

Experience

Work history, roles, and key accomplishments

Facebook Media Buyer

Drop Shipping Company

Managed and optimized over $500K in total Facebook ad spend, allocating budget products and analyzing performance via Facebook Pixel to maximize ROI. Executed systematic A/B testing by launching three concurrent Facebook ad campaigns per product, quickly identifying top-performing creatives and audience segments to improve engagement and conversions.

Facebook Pixel A B Testing Conversion Rate Optimization Google Analytics

GHL Admin

SaaS AI Automation

Skilled GoHighLevel (GHL) administrator adept at designing and implementing custom CRM workflows to streamline pipeline management, lead generation, and follow-up processes. Proficient in integrating GHL with tools like Zapier, calendar apps, and external CRMs to enable seamless automation, data synchronization, and efficient scheduling.

GoHighLevel Zapier Landing Page Design Email Marketing SMS Marketing