Jennifer Ighedosa

Looked after the well-being of individuals with physical disabilities and mental health needs, helping them live more independently. Provided both physical and emotional support, including meal preparation, household chores, and medication administration. Assisted with accessing community facilities and managing finances.

Spearheaded cross-channel content strategy by conducting market research, resulting in a 20% increase in subscriber retention. Drove SEO and SEM campaigns, boosting organic search traffic by 30% year-over-year. Managed email marketing lifecycle programs, achieving 22% higher open rates and a 12% conversion boost.

Captured real-time customer insights through high-volume live chat interactions, improving lead conversion by 12%. Developed and executed chat script A/B tests, resulting in an 18% increase in customer engagement efficiency. Integrated CRM data into chat workflows, boosting follow-up engagement rates by 25% and enhancing lead nurturing effectiveness.

Spearheaded integrated digital campaigns (Google Ads, Facebook, email marketing) that generated a 35% increase in qualified leads and improved conversion rates by 20%. Analyzed customer behavior across digital channels using Google Analytics and CRM systems, reducing cost-per-lead by 25%. Led SEO and content strategy initiatives that increased organic website traffic by 60%.

Completed a Diploma in Business Management at RQF Level 6. This program provided advanced knowledge in business administration and management principles.

Obtained a Diploma in Business Management at RQF Level 5. The curriculum focused on foundational business concepts and management practices.

Completed a Diploma in Aviation, Hospitality and Travel Management. This program covered essential skills and knowledge for careers in the aviation, hospitality, and travel industries.