Open to opportunities

Jean-Pierre Busche

@jeanpierrebusche

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Experienced online marketing freelancer specializing in SEO and social media.

Germany

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What I'm looking for

I am looking for opportunities that allow me to grow in a collaborative environment, focusing on innovative marketing strategies and client engagement.

As a dedicated online marketing freelancer since 2014, I have collaborated with small and medium-sized enterprises to enhance their online presence. My expertise spans various capacities, including interim management, coaching, and serving as a one-man advertising agency. I excel particularly in social media and content marketing, helping clients navigate the complexities of the digital landscape.

Previously, I held the position of Marketing Manager at Winheller Rechtsanwälte, where I oversaw the entire marketing strategy, including website revamps and vendor coordination. My journey began as a Junior Content Manager at MRM, where I contributed to the rollout of new websites for a major automotive client, focusing on both technical execution and SEO optimization.

With a strong academic background in Film and Media Arts from the University of Tampa, I have honed my analytical skills and creativity, allowing me to deliver impactful marketing solutions. I am passionate about leveraging my diverse skill set to drive success for my clients.

Experience

Work history, roles, and key accomplishments

Current

Online Marketing Freelancer

Current

Self Employed

Nov 2014 - Present (10 years 8 months)

Provided online marketing services to small and medium-sized businesses as a freelancer, acting as an interim representative, coach, lecturer, and one-man advertising agency. Assisted clients with SEO, SEA, content, and social media strategies, with a stronger focus on content and social media disciplines.

SEO SEA Content Marketing Social Media Marketing Coaching Digital Strategy Client Management Google Analytics

Marketing Manager

Winheller Rechtsanwälte

Dec 2013 - Present (11 years 7 months)

Managed the entire marketing operations for the law firm, including website revisions using a CMS and coordinating various service providers. Oversaw and reviewed the work of external marketing service providers.

Marketing Management CMS Vendor Management Digital Marketing Marketing Strategy Project Coordination

Junior Content Manager

MRM

Jul 2012 - Present (13 years)

Contributed to a team responsible for the rollout and support of new desktop and mobile websites for a major automotive group, utilizing CQ5 (now Adobe Experience Manager). Managed technical aspects and integrated SEO-relevant metadata into the web platforms.

Content Management CQ5 (Adobe AEM)SEO Technical Support Metadata Management Team Collaboration

Social Media Consultant

Self Employed

Feb 2012 - Present (13 years 5 months)

Provided online marketing assistance to a client in the gastronomy sector. Helped the client with various online marketing concerns during this period of self-employment.

Online Marketing Digital Strategy Social Media Content Creation Marketing Support

Intern

Havas Sport & Entertainment

Oct 2011 - Present (13 years 9 months)

Gained initial professional insights into social media utilization within a business context. Developed a Facebook landing page, created and revised content, and conducted competitive analyses.

Social Media Marketing Content Creation Landing Pages Competitive Analysis Digital Marketing Facebook Marketing

Digital Outreacher

VOOK

Jan 2010 - Present (15 years 6 months)

Identified and contacted potential interested parties for video books, and after a free trial, requested honest reviews from them. Focused on outreach and user engagement for digital products.

Outreach User Engagement Review Generation Digital Marketing

Content Acquisition Officer

Our Universal Language

Jan 2010 - Present (15 years 6 months)

Researched German films suitable for licensing and negotiated contracts for their acquisition. Managed the process of identifying and securing content for the organization.

Content Acquisition Contract Negotiation Licensing Media Rights Business Development

Content Consultant

MYCITYWAY

Jan 2010 - Present (15 years 6 months)

Responsible for the creation of German-language content for a young startup. Ensured content was relevant and engaging for the target audience.

Content Creation Copywriting Localization

Video Editor

CCM NEWS

Jan 2010 - Present (15 years 6 months)

Worked as a freelance video editor, focusing on cutting a web series while ensuring technical quality and story continuity. Implemented feedback from the Senior Producer to finalize video edits.

Video Editing Final Cut Pro Story Continuity Technical Editing Web Series Production

Education

Degrees, certifications, and relevant coursework

University of Tampa

B.A. Film and Media Arts, Film and Media Arts

Grade: cum laude

Achieved a Bachelor's degree in Film and Media Arts in 2.5 years instead of the regular 4 years, graduating cum laude. This accelerated completion was made possible by maintaining a very full course load and taking summer classes.

New York University

Non-degree Program, General Studies

Participated in the 'Spring in New York' program, allowing for a semester of study at New York University. This provided an opportunity to experience academic life at a prominent urban institution.

Ruhr-Universität Bochum

Non-degree Program, Computer Science

Enrolled for one semester at Ruhr-Universität Bochum, studying Computer Science. Realized during this period that a large-scale computer science program did not align with personal interests.