Jay Rustagi

As a Product Manager, I focused on user acquisition and retention, optimizing user journeys, and enhancing app features to improve engagement and conversion rates. My initiatives led to significant increases in user acquisition and gameplay metrics.

Led product strategies to enhance user engagement and revenue through innovative features and community-driven initiatives. Successfully improved user acquisition and retention metrics through targeted campaigns and product enhancements.

Revamped the in-app wallet and introduced new features to enhance user experience and increase engagement. Focused on improving onboarding processes and user retention through strategic product enhancements.

Designed and developed a unique gaming experience, focusing on user engagement and retention. Successfully acquired a large user base through innovative game mechanics and marketing strategies.

Led user acquisition strategies that resulted in explosive growth for both Zupee and Ludo Supreme. Managed large marketing budgets and developed relationships with influencers and affiliates to drive organic growth.

Developed and curated content for various marketing initiatives, including press releases and SEO articles. Focused on creating engaging content that resonated with target audiences.

Responsible for developing and curating content for the app's catalogue, ensuring quality and consistency across all entries. Collaborated with team members to enhance content quality.

Completed a Bachelor of Technology in Civil Engineering, gaining a solid foundation in engineering principles and practices. Developed skills in project management, structural analysis, and design, preparing for a career in engineering and product development.