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JATIN SETHIJS
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JATIN SETHI

@jatinsethi

Senior digital marketing manager driving measurable growth for B2B, pharma, and healthcare through SEO, paid search, and GEO.

India
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What I'm looking for

I’m looking to lead data-driven SEO and paid media programs where I can scale qualified pipeline, apply Generative Engine Optimization (GEO), and automate performance reporting using GA4 and Looker Studio to improve ROAS and efficiency.

I’m a Senior Digital Marketing Manager with 8+ years of experience driving measurable growth for B2B, pharma, and healthcare brands. I lead integrated SEO and paid search programs that consistently build organic visibility and qualified lead generation across 40+ client accounts.

At Dignitas Digital, I managed client relationships end-to-end as the primary contact—translating business goals into digital strategy, leading performance reviews, and overseeing cross-channel execution. I sustained an 80%+ client retention rate across my full tenure.

I’ve delivered standout outcomes by building pipelines from zero, scaling ranked keyword performance, and improving conversion efficiency. From a branded pharmaceutical product (351 to 838 ranked keywords; 27 to 69 top-10 keywords) to multi-year biopharma CRO growth and multi-channel ROAS results, I focus on sustainable, compliant growth.

I also specialize in Generative Engine Optimization (GEO), combining content authority, clear entity signals, structured data, and semantic optimization for documented AI visibility. I automate reporting with Looker Studio across GA4, Google Search Console, and Meta Business Suite to keep stakeholders aligned and execution fast.

Experience

Work history, roles, and key accomplishments

DD

VP, Digital Marketing

Dignitas Digital

Managed 40+ client accounts end-to-end and sustained 80%+ client retention by translating business goals into integrated SEO, paid media, and content strategies. Delivered zero-to-pipeline growth (50+ qualified leads/month), scaled US pharma SEO (351 to 838 ranked keywords; doubled organic sessions in 7 months), and launched FDA-compliant paid campaigns reaching 1M+ US users with 4.94% CTR; also i

Education

Degrees, certifications, and relevant coursework

KU

KIIT University

Bachelor of Technology, Computer Science and Engineering

Completed a B.Tech in Computer Science and Engineering at KIIT University.

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