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Ivan AlvarezIA
Open to opportunities

Ivan Alvarez

@ivanalvarez

I build culturally relevant brand stories and integrated campaigns that drive business value.

Colombia
Message

What I'm looking for

I'm looking to lead creative strategy and brand storytelling where I can turn business goals into culturally relevant campaigns, guide multidisciplinary teams, and apply technology and AI to creative processes.

At Agencia REVER SAS, I've led creative and conceptual development for campaigns for Chevrolet, Toyota, Totto, Fuerza Aérea Colombiana, and Levapan. I turn business objectives into clear, differentiated, culturally relevant brand narratives across digital, audiovisual, and institutional environments.

I've directed interdisciplinary creative processes, developed scripts and strategic messaging, defined editorial lines and brand voice, and presented ideas to senior stakeholders. I also integrate storytelling, technology, and artificial intelligence into creative workflows.

Experience

Work history, roles, and key accomplishments

AS
Current

Director Creativo & Copywriter Senior

Agencia REVER SAS

Jan 2012 - Present (14 years 8 months)

Liderazgo creativo y conceptual de campañas publicitarias para marcas como Chevrolet, Toyota, Totto, Fuerza Aérea Colombiana y Levapan. Desarrollo de narrativas de marca, guiones publicitarios y mensajes estratégicos para entornos digitales, audiovisuales e institucionales.

Education

Degrees, certifications, and relevant coursework

UB

Universidad Manuela Beltrán

Degree in Direction and Production of Film and Dramatic Arts, Film and Dramatic Arts

Studied Direction and Production of Film and Dramatic Arts at Universidad Manuela Beltrán.

Tech stack

Software and tools used professionally

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