Open to opportunities

Charles Andara

@charlesandara

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Award-winning Creative Director transforming brands with strategic visual storytelling and innovation.

Colombia

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What I'm looking for

I’m looking to lead creative direction for iconic brands, building strategic visual storytelling and brand experiences across channels. I want a collaborative team where innovation, precision, and impactful campaign craft are valued.

I’m an award-winning senior creative professional with 12+ years of international experience leading transformative projects for top global brands, including OREO, COCA-COLA, MONDELEZ, NESTLÉ, and AS INBEV. I’m recognized for innovative brand experiences, strategic visual storytelling, and delivering impactful creative solutions across multiple channels.

My work centers on creative direction, art direction, and design—helping teams turn bold ideas into campaigns people remember. I’ve built a strong record of industry accolades including CANNES LIONS, D&AD, CLIO, and ONE SHOW, because I care deeply about quality, clarity, and performance.

In leadership roles, I manage accounts and steer creative outcomes for major brands and regional initiatives. I bring a campaign conceptualization mindset, paired with branding and visual strategy, to make creative decisions that stay consistent from concept to execution.

I thrive driving innovation through strategic creativity—staying hands-on with illustration, lettering, and visual communication when it matters. I value creativity, teamwork, innovation, professionalism, and perfectionism, and I’m motivated by development and continuous improvement in every project I lead.

Experience

Work history, roles, and key accomplishments

Creative Director

7A/F Astica

Oct 2024 - Jun 2025 (8 months)

Directed creative work for accounts including PepsiCo, Lenovo, and Bimbo, translating brand briefs into clear visual solutions. Managed creative direction and delivery across client engagements.

Creative Direction Art Direction Brand Strategy visual communication & Design Account Management

Creative Director

DDB Colombia

Feb 2024 - Oct 2024 (8 months)

Led creative direction for InBev Principal Paper, Budweiser, and Stella Artois accounts. Oversaw concept development and art direction for brand-facing deliverables.

Creative Direction Art Direction Brand Strategy visual communication & Design Team Leadership

Senior Art Director

Grey Worldwide

Oct 2023 - Jan 2024 (3 months)

Provided senior art direction for brands including Pringles, Nuevos Santa Reyes, Pulpietto, Providencia, Minute Maid, Alquería, and Avianca. Guided visual communication and design execution across multiple client accounts.

Art Direction visual communication & Design Creative Leadership

Art Director

Rappi

Mar 2020 - Oct 2023 (3 years 7 months)

Served as Director de Arte for the Rappi regional account (NECOM-005). Led art direction and visual design to support campaign and brand communication needs.

Art Direction visual communication & Design Visual Branding Creative Direction

Freelance Art Director

Freelance

Jan 2017 - Mar 2020 (3 years 2 months)

Worked as a freelance art director for clients including Monda, Colmedica, Movistar, Scotiabank, and Citibank. Delivered visual creative solutions through client-focused design and art direction.

Art Direction visual communication & Design

Designer

McCann Erickson

Jan 2015 - Jan 2017 (2 years)

Designed creative work for accounts including Texbel, Av Villas, Positiva, 4-72, Bimbo, Ripley, and Homecenter. Supported visual execution for brand communications from concept through final design.

Graphic Design & Design visual communication Visual Branding Creative Production

Design Practice

Mayo FCB

May 2014 - Dec 2014 (7 months)

Contributed to design practice work for OREO, Nivea, and Marina P.A.N accounts. Supported campaign conceptualization and visual execution for client deliverables.

& Design visual communication Creative Production Team Collaboration