At Lotería Nacional, I manage daily content for institutional social media, adapting and publishing it across platforms in line with institutional priorities and the agenda. I also monitor conversations and audience interaction, and create photo and video coverage of events.
At INFO CDMX, I developed and implemented social media and digital communication strategies, planned and managed content, and monitored public conversation to identify content opportunities. I also followed content performance and prepared social media metrics and reports.
My work has included digital communication and content for the Secretaría de Relaciones Exteriores- Subsecretaría para Asuntos Multilaterales y Derechos Humanos, as well as editorial and social media work at Pixel Media 4.0 and MX Político. I bring over 10 years of experience in journalism and digital communication, including content creation, social listening, multimedia production, and coverage of events.
