Itai Neter
@itaineter
I build B2B SaaS products that improve retention, adoption, and enterprise customer outcomes.
What I'm looking for
At Mercanis, I own product vision, strategy, and roadmaps across Integrations, Analytics, and AI, while mentoring a Product Manager. I reimagined product analytics through a new event taxonomy, instrumentation, and dashboards, and helped onboard a Fortune 500 customer, adding 200+ users to the platform.
Previously at Uberall and ActiveTrail, I built and launched B2B SaaS products from vision to scale—doubling same-week retention, reducing churn by 40%, increasing paid-feature adoption by 280%, and launching conversational AI across 1,500+ locations serving 7,000+ customers. I combine user research, UX/UI testing, analytics, experimentation, and cross-functional alignment to turn customer needs into measurable product impact.
Experience
Work history, roles, and key accomplishments
Senior Product Manager
Mercanis
Jan 2025 - Jan 2026 (1 year)
Owned product vision, strategy, and roadmap across three product domains, aligning cross-team OKRs and mentoring a Product Manager. Led migration to new analytics, defined event taxonomy, and delivered enterprise onboarding for a Fortune 500 customer, adding 200+ users.
Senior Product Manager
Uberall
Jan 2020 - Jan 2024 (4 years)
Created OKR-based roadmaps and product strategy, mentoring junior PMs. Conducted 50+ user interviews and usability tests, developed mobile product vision, and used analytics and A/B testing to double retention, convert 10% of users to daily active, and reduce churn by 40%. Built and launched conversational AI product across 1,500+ locations with 7,000+ customers.
Product Manager
ActiveTrail
Jan 2017 - Jan 2020 (3 years)
Combined BizDev, user feedback, and API integrations to increase paid feature adoption by 280%. Used KPIs, user behavior analytics, and competitor research to create agile roadmap and championed full product life cycle from ideation to analytics.
Project Manager
Alvexo
Jan 2014 - Jan 2016 (2 years)
Managed projects in the fintech sector, overseeing B2C initiatives.
Project Manager
FashionTV
Jan 2013 - Jan 2014 (1 year)
Managed projects in the entertainment sector, overseeing B2C initiatives.
Analyzed fraud patterns and supported cybersecurity efforts for B2B and B2G clients.
Education
Degrees, certifications, and relevant coursework
Reforge
Certificate, Product Management
Completed programs in Product Led Growth and Mastering Product Management.
Matrix
Certificate, UX Design
Completed a UX design program.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
festivalfiend.appSocial media
Job categories
Skills
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