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Riya Chadha

@riyachadha

Digital Marketing Executive specializing in SEO, paid advertising and performance growth.

India
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What I'm looking for

I seek a role where I can lead SEO and performance campaigns, collaborate with creative teams, and use analytics to drive measurable growth in a results-oriented company.

I am a results-driven Digital Marketing Executive with 5+ years of experience focused on SEO, paid advertising, content optimization, and performance marketing. I have a proven track record of improving search rankings, driving organic traffic, and managing end-to-end digital campaigns.

I manage on-page, off-page, and technical SEO including XML sitemaps, robots.txt, indexing and crawl issue resolution, redirect management, and page speed optimization, while executing Google Ads and Meta Ads campaigns with performance tracking. I coordinate closely with content and design teams and use analytics tools such as Google Analytics, Google Search Console, Ahrefs, and SEMrush to measure and optimize campaign performance.

I hold an MBA in Marketing & HR and have completed internships in education and social service, demonstrating strong communication skills and a collaborative approach to delivering measurable business growth through digital strategies.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

AU

AKT University

Master of Business Administration, Marketing & HR

2020 - 2022

Grade: Division II

Completed MBA with specializations in Marketing and HR at AKT University from 2020 to 2022, graduating with Division II.

Amity University logoAU

Amity University

Bachelor of Elementary Education (B.El.Ed), Elementary Education

2016 - 2020

Grade: Division II

Completed Bachelor of Elementary Education (B.El.Ed) at Amity University from 2016 to 2020, graduating with Division II.

Goethe-Institut / Max Mueller Bhavan logoGB

Goethe-Institut / Max Mueller Bhavan

A1 Certification, German Language

2018 - 2018

Grade: Distinction

Completed German Language A1 certification at Goethe-Institut / Max Mueller Bhavan in 2018, cleared with distinction.

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Riya Chadha - Digital Marketing Executive - Business2Sell | Himalayas