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Shshank Pathak

@shashankpathak

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Experienced Digital Marketer with 11+ years in SEO and performance marketing, driving growth through data and strategy.

India

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What I'm looking for

I’m looking for a remote digital marketing role that offers creative freedom, strategic involvement, and measurable impact. I value a results-driven environment where data, innovation, and collaboration are key to achieving growth. Opportunities to lead SEO or performance marketing initiatives and contribute to long-term brand success are ideal.

I’m a seasoned Digital Marketing Specialist with 11+ years of experience across SEO, Meta Ads, Google Ads, and performance-driven campaigns. Throughout my career, I’ve helped eCommerce, SaaS, and service-based brands grow their visibility, generate qualified leads, and improve ROI through data-backed strategies.

My expertise spans technical SEO audits, keyword and content strategy, paid media optimization, and conversion tracking. I’m passionate about combining creative storytelling with analytics to craft marketing that not only performs but also connects with audiences.

Beyond work, I stay updated on digital trends, experiment with new ad formats, and enjoy mentoring young marketers. I’m currently exploring remote opportunities that challenge my strategic and analytical skills while contributing to meaningful business growth.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing Manager

Current

Dotsquares

Jan 2022 - Present (3 years 9 months)

Developed and implemented company-wide digital marketing strategy, led a team of specialists, and optimized multi-channel campaigns (email, social, PPC) to improve performance and reporting while managing budgets and stakeholder alignment.

Digital Marketing Social Media Marketing PPC Email Marketing Campaign Optimization Analytics Budget Management Team Leadership

Digital Marketing Analyst

Dotsquares

Apr 2014 - Dec 2022 (8 years 8 months)

Executed digital marketing and SEO initiatives across campaigns and websites for international clients, tracking performance and contributing to growth over an 8+ year tenure.

SEO Web Analytics Content Marketing Social Media PPC Google Analytics Reporting Campaign Management

SEO Executive

I Future Vision

Mar 2013 - Mar 2014 (1 year)

Managed on-page and off-page SEO activities, improving site visibility and gaining hands-on experience in search engine marketing over a one-year role.