At Dime Tu Marca, I execute online and offline brand campaigns, creating social content and copy aligned with each brand’s marketing plan. I increased email marketing metrics by 15% through acquisition, activation, and retention strategies.
I’ve led digital ecosystem creation and coordinated end-to-end communications projects, including launches for finance and personal development brands, with a team of five specialists. Previously, at Warner Bros. Pictures, I adapted brand messaging for more than 45 titles and supervised advertising and franchise merchandise materials.
