Isabel Razo
@isabelrazo
Product-focused UI/UX designer delivering user-centered digital experiences.
What I'm looking for
I am a product-focused UI/UX designer with extensive agency and freelance experience creating websites, web apps, and mobile experiences that balance user, business, and technical needs.
As Lead Designer at LSM Marketing Agency, I conceived innovative designs, pitched ideas, managed projects, and collaborated with freelancers to streamline processes in a fast-paced environment.
Previously as Design Director at Adlava I led and mentored design teams, presented concepts to stakeholders, and contributed high-level design work across social, digital, and print media.
I began my career freelancing on branding, illustration, 3D modeling, video editing, and Webflow development, and I hold a Graphic Design degree with a Fine Arts minor and strong academic performance from the University of Nevada-Las Vegas.
Experience
Work history, roles, and key accomplishments
Lead Designer
LSM Marketing Agency
Apr 2023 - Jan 2025 (1 year 9 months)
Conceived and delivered designs for websites, web apps, mobile apps, and custom software while pitching ideas, managing projects, and collaborating with freelancers to streamline processes and balance user, business, and technical needs.
Design Director
Adlava - Marketing and Web Development Agency
Jan 2021 - Dec 2023 (2 years 11 months)
Led and mentored a team of designers, oversaw project pitches and high-level design work, and communicated concepts to stakeholders while managing time and delivering across social, digital, and print mediums.
Design / Developer
Freelance
Jan 2014 - Dec 2022 (8 years 11 months)
Delivered branding, print, illustration, 3D modeling, video editing, web design and Webflow development for direct clients, maintaining client satisfaction while preserving creative direction.
Education
Degrees, certifications, and relevant coursework
University of Nevada, Las Vegas
Bachelor of Arts, Graphic Design
Grade: 3.95
Completed studies in Graphic Design with a Fine Arts minor and coursework in Marketing and Business; achieved high academic standing.
University of Nevada, Las Vegas
Minor, Fine Arts / Marketing
Grade: 3.9
Minor studies focusing on Fine Arts and additional coursework in Marketing and Business contributing to multidisciplinary design expertise.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
isabelrazo.comPortfolio
isabelrazo.comJob categories
Skills
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