Open to opportunities

Isabela Torres Monárrez

@isabelatorresmonrrez

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Marketing graduate with expertise in digital content creation.

Mexico

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What I'm looking for

I am seeking a dynamic role that fosters creativity and allows for professional growth in marketing and content creation.

As a passionate marketing professional, I hold a Bachelor's degree in Marketing from Tecnológico de Monterrey, where I excelled with an average grade of 94. My academic journey included a transformative study abroad experience at Victoria University in Melbourne, where I deepened my understanding of strategic management and sports event management. I have a strong foundation in developing marketing strategies, particularly in digital content creation for social media and websites.

My professional experience includes an internship at Cemex México, where I enhanced site functionalities for lead capture and optimized content for social media platforms. Additionally, I contributed to Players of Life by creating engaging editorial content for both digital and print formats. My work on projects like Interceramic and Caterpillar has honed my skills in segmentation and positioning strategies, earning recognition for my innovative proposals.

Experience

Work history, roles, and key accomplishments

Digital Marketing Intern

Cemex México

Jan 2024 - Mar 2024 (2 months)

Assisted in updating site functionalities for lead capture and optimizing content for social media. Focused on local project SEO and content grid optimization for various platforms.

SEO Social Media Marketing Content Creation Digital Marketing Lead Generation

Content Creation Intern

Players of Life

Jul 2023 - Nov 2023 (4 months)

Created engaging content for social media and websites, developed editorial content for a printed magazine, and supported audiovisual production for events.

Content Creation Social Media Management Editorial Audio Production Events

Functional Coach

Rush Torreon

Aug 2022 - Aug 2022 (0 months)

Developed daily training routines focused on retention and strength, while also supporting social media advertising efforts.

Training Social Media Client Engagement

Education

Degrees, certifications, and relevant coursework

Tecnológico de Monterrey, Campus Monterrey

Bachelor of Marketing, Marketing

2021 - 2025

Grade: 94

Activities and societies: Relevant courses include Development of Transforming Brands, Segmentation and Positioning of Value Strategies, Strategy and Talent, Design of Omnichannel Experiences, Price Optimization and Value Chains.

Pursuing a Bachelor of Marketing with a focus on developing transforming brands, segmentation strategies, and omnichannel experiences. Achieved an average grade of 94.