Andrew ElliotAE
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Andrew Elliot

@imaje

Multidisciplinary Senior Product Designer 🧭🔎✏🧪📈 B2B, B2C SAAS 👨‍🏫 ADPList Mentor

United Kingdom
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What I'm looking for

Seeking a full-time remote or hybrid Senior Product Designer role at innovative, design-driven organizations. I thrive in environments where design is central to the product strategy, where teams push creative boundaries, and where customer-centric thinking informs both design and business decisions.

Senior Product Designer | 13+ Years Designing Scalable, User-Loved SaaS Experiences

I design product experiences that marry business goals with user needs—specializing in the nuanced challenges of SaaS. Over 13 years, I’ve crafted intuitive workflows, design systems, and complex dashboards that drive adoption, retention, and delight for tools people rely on daily.

My approach is equal parts analytical and creative: leveraging data to inform decisions while leaving room for instinct and elegance. Whether simplifying onboarding for a startup or optimizing enterprise-grade UX, I’m passionate about removing friction and designing for scalability—because in SaaS, every pixel impacts the bottom line.

Experience

Work history, roles, and key accomplishments

ADPList logoAD
Current

Product Design Mentor

ADPList

Apr 2023 - Present (2 years 3 months)

From the start of 2023, I enrolled as a mentor on ADPList to help new and experienced product designers with their craft. One of my mentees has now successfully joined a company as a product designer. So far I have donated over 630 minutes of mentoring time over 22 sessions.

Byway logoBY

Lead Product Designer

Byway

Dec 2022 - Mar 2023 (3 months)

I worked as the sole design presence at high-growth travel startup Byway. Collaborating with CEO, CTO and other c-suite stakeholders and product managers to move their brand identity and design maturity forward by integrating a 'design thinking' process and customer-driven UI/UX design tools and practices into their business.

Transpond.io logoTR

Senior Product Designer

Transpond.io

Oct 2020 - Nov 2022 (2 years 1 month)

Working closely with the CEO and development team at Marketing SAAS app Transpond.io, I worked on their integration and account migration process with Capsule CRM as well as their brand wizard onboarding tool. Furthermore, I worked on bringing their new brand and website to life following their partnership with Capsule CRM.

Capsule logoCA

Brand and Marketing Designer

Capsule

Feb 2015 - Feb 2016 (1 year)

Worked closely with the head of design, to design Capsule's new brand and accompanying marketing website, exercising and growing my front-end skills whilst I became more familiar with the product.

- Gained significant experience in front-end development and best practices.
- Gained experience in brand design

Code Comptuerlove logoCC

Web developer

Code Comptuerlove

Mar 2012 - Mar 2015 (3 years)

I Worked full time as a Web Developer at a vibrant and high-energy digital agency Code Computerlove. Working in an Agile fast-paced environment Developing Sitecore, Umbraco and Wordpress based applications for a wide range of international clients, including Oxfam, Chester Zoo, Woodland Trust, DWF, Seaworld parks and Amnesty International.

Education

Degrees, certifications, and relevant coursework

Andrew hasn't added their education

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