Ida von Schmalensee

Analyzed large transaction datasets to detect fraud and assess credit risk. Identified data bias and conducted descriptive analysis to support strategic decisions.

Executed complex SQL queries to analyze customer behavior and rental trends. Visualized insights using Tableau to guide marketing strategies during the company's transition to streaming.

Analyzed consumer shopping patterns to inform targeted marketing strategies. Performed data cleaning and created visualizations to communicate findings effectively.

Developed a flu season response plan by identifying regional risk trends and conducting statistical hypothesis testing. Visualized data using Tableau dashboards.

Explored video game sales data to uncover market trends. Created pivot tables and dashboards for sales performance reporting using advanced Excel functions.

Created and published engaging content on social media platforms while analyzing performance metrics to optimize content strategy. Collected and cleaned campaign data for reporting and visualized audience behavior through dashboards.

Managed content strategy and publishing across multiple platforms, tracked engagement metrics, and created original content for social campaigns. Collaborated with designers to produce visually engaging assets.

Completed course in Art Leadership and Communication, focusing on effective communication in project management, stakeholder coordination, and team leadership. Studied Artistic Digital Practices, gaining hands-on experience in video editing, content creation, and photography. Presented at PARSE (Platform for Artistic Research in Sweden) on themes of teamwork and cross-disciplinary collaboration.

Completed a ZFU-approved DataAnalytics program focused on real-world, end-to-end data workflows. Interpreted business requirements, sourced and cleaned data, and ensured data quality and integrity. Queried databases using SQL, built dashboards with Python libraries and Tableau, and communicated insights. Applied statistical analysis, predictive modeling, hypothesis testing, and foundational machin

Completed course on Archiving in the InternetAge, focused on digital data lifecycle and preservation strategies. Gained understanding of metadata standards, file formats, and digital storage systems for long-term data access. Studied best practices for data curation, classification, and knowledge organization in digital environments. Explored legal and ethical considerations in data archiving, inc

Covered Excel fundamentals, including data grouping, summarizing, and cleaning techniques. Applied exploratory data analysis (EDA) and descriptive statistics to interpret datasets. Created data visualizations and practiced storytelling with data for impactful communication. Gained experience in communicating data insights clearly to diverse audiences.

Gained hands-on experience with Python, SQL, Excel, Jupyter Notebooks, and Git/GitHub for data analysis and workflow management. Applied techniques in data cleaning, EDA, A/B testing, statistical analysis, and predictive modeling using real-world datasets. Built interactive dashboards and visualizations with Tableau and Power BI to communicate insights effectively. Collaborated on team-based proje