Helen Wallace

Wrote for local magazines and created marketing and commercial content for news outlets, brands, and businesses.

Researched breaking and interesting local and international news stories and uploaded them to WordPress for publishing. Subbed blogs written by other team members to check that they were error-free and in the site's tone and style.

Wrote beauty and lifestyle content for print and digital for COSMOPOLITAN, Good Housekeeping, and Marie Claire magazines. Represented these brands at events and launches, liaised with clients and brands for content and collaborations, and contributed ideas for daily content and monthly in-book features.

Oversaw the writing and editing for three TFG (The Foschini Group) titles: TFG Club, ClubX, and Kids SuperClub. This included brainstorming content for upcoming editions, writing and editing copy, managing interns, and commissioning freelance writers.

Subbed articles and did general administrative tasks for three of the TFG (The Foschini Group) magazine titles: Livingspace, MyKitchen, and Balanced Life.

Sourced current news and information on the fashion industry and environmental awareness, and wrote blog posts and articles for the bi-monthly online magazine, TRENDTAKE, as well as for take.com. Managed the company's social media communication, SEO, and basic marketing duties.

Completed certificates in Copywriting and Travel Writing from SA Writers College in 2013.

Completed certificates in Copywriting and Travel Writing from SA Writers College in 2013.

Completed a Diploma in Feature Writing from the University of Cape Town in 2012.