Open to opportunities

Hasthi Chauhan

@hasthichauhan

Message

I am a fashion and beauty marketing and social media strategist.

Canada

Message

What I'm looking for

I seek a marketing or social media role in fashion/beauty where I can lead data-driven campaigns, grow brand presence, collaborate cross-functionally, and drive measurable sales and engagement in a creative, fast-paced team.

I am a marketing and social media strategist specializing in fashion and beauty, with extensive retail management and digital marketing experience. I coordinated digital promotions and in-store events that increased foot traffic by 15%, developed social activations leveraging UGC, and analyzed retail KPIs to boost sales 15% within a quarter.

I spearheaded e-commerce and paid social campaigns that drove a 20% increase in conversions and a 20% ROI, while implementing social strategies that raised engagement 75% and reach 30% through influencer partnerships. I manage agency and freelancer relationships, lead cross-functional launches, and freelance as a celebrity fashion stylist, bringing creative vision and data-driven decision-making to fast-paced teams.

Experience

Work history, roles, and key accomplishments

Floor Manager

Oak + Fort

Jan 2023 - May 2025 (2 years 4 months)

Coordinated digital promotions and in-store events that led to a 15% increase in foot traffic and boosted overall sales. Analyzed retail KPIs and developed social media activations using UGC, driving a 15% increase in sales within a quarter.

retail management Social Media Marketing Event Promotion Analytics KPI Analysis

Assistant Marketing Manager

Everscale

Jan 2020 - Jan 2021 (1 year)

Assisted senior manager across full campaign lifecycle and launched an e-commerce campaign that increased conversions by 20% and delivered a 20% ROI on paid social. Developed a measurable social media strategy that grew engagement 75% and led influencer partnerships increasing reach 30%.

Social Media Strategy Paid Social Google Ads Influencer Marketing Analytics Campaign Management ROI Optimization

Freelance Celebrity Fashion Stylist

Self Employed

Jan 2014 - Jan 2019 (5 years)

Curated looks for red carpets, press events, photoshoots, and live events, enhancing clients' public image and overseeing fittings and custom designs. Cultivated relationships with PR agencies, designers, and showrooms to access high-profile collections and ensure seamless event execution.

Client Relations Wardrobe Styling Fittings)Event Styling Photoshoot Styling