Open to opportunities

Haider Shakil

@haidershakil

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Marketing professional specializing in brand, social, and affiliate growth.

Pakistan

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What I'm looking for

I’m looking to lead integrated brand campaigns across social and affiliate channels, using influencer/UGC insights and KPI-driven optimisation to grow revenue and brand equity, in a collaborative, data-minded team.

I’m a brand-conscious marketing professional with 4+ years of experience executing integrated campaigns across digital and physical touchpoints. I build brand equity through data-driven influencer and affiliate strategies, translating brand narratives into activations that drive engagement and revenue.

In my recent role, I manage social media calendars end-to-end and oversee digital brand touchpoints across social and affiliate channels to keep messaging consistent. I conceptualise and deliver integrated campaigns aligned to seasonal narratives and commercial objectives, while partnering with 50+ influencers and content creators to drive £33,000 in influencer-attributed sales.

I also drive affiliate performance by tracking KPIs and optimising partnerships to maximise ROI, delivering £62,476 in affiliate revenue through CJ and FlexOffers. I’m passionate about meaningful consumer experiences, cross-functional collaboration, consumer insight analysis, and turning UGC into cohesive paid and social content that improves campaign results.

Experience

Work history, roles, and key accomplishments

Current

Social & Affiliate Marketing Manager

Current

Premier Housewares

May 2025 - Present (1 year)

Managed end-to-end social and affiliate marketing calendars and executed integrated digital campaigns aligned to seasonal narratives and commercial objectives. Built 50+ influencer partnerships and drove £33,000 in influencer-attributed sales and £62,476 in affiliate revenue by tracking KPIs and optimizing ROI.

Social Media Strategy Affiliate Marketing Influencer Partnerships Integrated Campaigns KPI Tracking UGC Repurposing FlexOffers

Marketing PR Intern

Laam

Jul 2024 - Apr 2025 (9 months)

Supported brand positioning through influencer and PR activations aligned with brand identity and seasonal strategies. Managed outreach to 1,500+ influencers, collaborated with creative and marketing teams on engagement-driven campaigns, and contributed to record sales through co-branded initiatives.

Positioning Campaign Coordination Stakeholder Management Collaboration Talent Sourcing Digital Campaigns

Sales & Marketing Executive

Brick Marketing and Developers

Jan 2022 - Jan 2023 (1 year)

Developed and executed a social media strategy to strengthen brand awareness and reach for a real-estate marketing company. Managed client contracts and aligned marketing communications with business goals to drive lead generation and conversions.

Social Media Strategy Client Relationship Management Lead Generation Conversion Optimization Stakeholder Management Campaign Execution Marketing Communications Brand Awareness Content Planning

Social Media Marketing Manager

Digid Web

Jan 2021 - Nov 2021 (10 months)

Managed social media campaigns and content calendars, maintaining a consistent brand voice and posting schedule. Analyzed engagement metrics to refine strategy and grew online community engagement to strengthen brand perception and customer loyalty.

Campaigns And Engagement Metrics Community Building Digital Marketing Strategy Performance Improvement