
Guy Galin
@guygalin
User Acquisition Lead at Banditos Studio who managed $7M+ in ad spend and built an AI-assisted creative testing funnel.
What I'm looking for
At Banditos Studio, I ran full-stack user acquisition across $7M+ in ad spend and built an AI-assisted creative funnel for concept generation and performance testing.
I managed a three-person in-house marketing team across creative production and hands-on UA, working with video editors on production quality.
At Mad Brain Games, I ran UA for the studio’s mobile games across $10M+ in marketing spend. I led the creative process from persona research to A/B testing and worked with the monetization team on strategy and ad inventory.
Across mobile games and apps, I’ve worked in casual puzzle, word, mid-core RPG, and social casino. I’m looking for a UA lead role, remote or hybrid in Israel, or contract work.
Experience
Work history, roles, and key accomplishments
User Acquisition Lead
Banditos Studio
Feb 2025 - Apr 2026 (1 year 2 months)
Ran full-stack UA on $7M in ad spend across Meta, Google, Unity and AppLovin, plus MMPs and attribution. Built an AI-assisted creative funnel and managed a 3-person marketing team.
Senior User Acquisition Manager
Mad Brain Games
Oct 2021 - Jan 2025 (3 years 3 months)
Ran UA for the studio's mobile games on $10M in marketing spend, balancing the portfolio across Meta, Google Ads and rewarded platforms. Led creative process from persona research to A/B testing and worked with monetization on strategy.
User Acquisition Manager
Consumer Acquisition
Apr 2021 - Sep 2021 (5 months)
Managed $1.5M in ad spend across Meta, Google and TikTok. Turned the company's SaaS data into performance insights for clients.
User Acquisition Team Leader
Liniad
Jul 2020 - Mar 2021 (8 months)
Led the RPG and social casino UA team and scaled client budgets through the COVID period. Owned cross-platform media strategy for UA and remarketing, including creative and trend analysis.
Social Campaigns Manager
Liniad
Apr 2018 - Jul 2020 (2 years 3 months)
Cross-platform media buying for mobile game partners against their KPIs. Ran Facebook and Instagram UA and creative testing with the in-house studio, aimed at high-LTV users.
PPC Account Manager
Zivlin
Aug 2016 - Apr 2018 (1 year 8 months)
Managed ₪1M a year in social ad budgets for Israeli brands, mostly film and consumer goods.
Education
Degrees, certifications, and relevant coursework
Advanced Google Analytics, Analytics
Completed Advanced Google Analytics certification in 2018.
The Academic College of Tel Aviv-Yaffo
Bachelor of Arts, Society and Politics
Bachelor of Arts in Society and Politics from The Academic College of Tel Aviv-Yaffo, completed in 2015.
Elevation Academy
Facebook Certification, Marketing
Earned Facebook certification from Elevation Academy.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
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