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Gustanto PurbowoGP
Looking for a job

Gustanto Purbowo

@gustantopurbowo

I build high-level brand creativity through art direction, visual identity, and advertising.

Indonesia
Message

What I'm looking for

I’m looking for opportunities where I can leap into higher-level creativity through art direction, visual identity, advertising, and brand-building work.

I’m a creative consultant and senior art director who turns brand challenges into bold visual ideas, identities, and advertising work.

Most recently, I’ve supported Permata Bank brand dedication through senior art director roles at Ou Creative and Animal3creative, following a senior art director contract with Bruce Clay Indonesia.

At dentsu Indonesia, I worked on Bank BRI across ATL, brand identity, and digital. Earlier, I led creative work and successful pitches for brands including Bakmi GM, Mister Potato, Smax Ring, Daihatsu, Campina, Citilink, Danamon, and Freshcare.

I’ve built my career from graphic design through art direction and creative group leadership, and I also taught Graphic Design as a practitioner lecturer. For me, creativity is about leaping further to catch the next high-level idea.

Experience

Work history, roles, and key accomplishments

Ou Creative logoOC
Current

Snr. Art Director

Aug 2025 - Present (1 year 1 month)

Permata Bank brand dedication

DM Pratama Communications logoDC

Senior Art Director

Jun 2012 - Jun 2014 (2 years)

Accounts Worked:
Entrasol, Biokos Men, Citilink, Daihatsu, Krim Ekonomi + Team Pitching

Pitching:
Citilink, Evalube, VivaSky logo, VivaSky Tv, Pome Love juice, Fiesta Seafood, Sakatonik Liver & Carls Junior

Win Pitching:
Citilink, Sakatonik Liver

DM Pratama Communications logoDC

Senior Art Director

Jun 2012 - Jun 2014 (2 years)

Accounts Worked:
Entrasol, Biokos Men, Citilink, Daihatsu, Krim Ekonomi + Team Pitching

Pitching:
Citilink, Evalube, VivaSky logo, VivaSky Tv, Pome Love juice, Fiesta Seafood, Sakatonik Liver & Carls Junior

Win Pitching:
Citilink, Sakatonik Liver

MACS909 logoMA

Art Director

Jan 2009 - Jan 2012 (3 years)

Accounts Worked:
Danamon, TOTAL Indonesia, Malkist Roma, Specs & Freshcare

Pitching:
E-juss, Freshcare, Malkist Roma, Ester-C, Danamon, Specs, Vitkom Gummy, Toyota Etios valco, Carvil, Juss Ginseng & Kopiko Brown Coffee

Win Pitching:
E-juss, Freshcare, Malkist Roma, Ester-C, Danamon, Specs, Toyota Etios valco & Kopiko Brown Coffee

Award:
SPECS PrintAD - Silver Craftmanship, PINASTHIKA 2012

MACS909 logoMA

Art Director

Jan 2009 - Jan 2012 (3 years)

Accounts Worked:
Danamon, TOTAL Indonesia, Malkist Roma, Specs & Freshcare

Pitching:
E-juss, Freshcare, Malkist Roma, Ester-C, Danamon, Specs, Vitkom Gummy, Toyota Etios valco, Carvil, Juss Ginseng & Kopiko Brown Coffee

Win Pitching:
E-juss, Freshcare, Malkist Roma, Ester-C, Danamon, Specs, Toyota Etios valco & Kopiko Brown Coffee

Award:
SPECS PrintAD - Silver Craftmanship, PINASTHIKA 2012

TCP-TBWA logoTC

Junior Art Director

Jan 2006 - Jan 2008 (2 years)

Accounts Worked:
Heinz ABC, Smart Telco, ACER & Bintang Zero

Win Pitching:
Star Mild

TCP-TBWA logoTC

Junior Art Director

Jan 2006 - Jan 2008 (2 years)

Accounts Worked:
Heinz ABC, Smart Telco, ACER & Bintang Zero

Win Pitching:
Star Mild

Education

Degrees, certifications, and relevant coursework

IY

Institut Seni Indonesia Yogyakarta

S.Sn, Visual Communication Design

1996 - 2001

IY

Institut Seni Indonesia Yogyakarta

S.Sn, Visual Communication Design

1996 - 2001

SS

SMSR - Sekolah Menengah Seni Rupa (Senior Art School)

Graphic Communication

1992 - 1995

SS

SMSR - Sekolah Menengah Seni Rupa (Senior Art School)

Graphic Communication

1992 - 1995

Tech stack

Software and tools used professionally

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